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Old 10-17-2008, 01:01 PM   #1
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Default Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Hello my friends and fellow warriors,

I reached 500 posts yesterday so I wanted to post something worthwhile and give back to the community.

Article Marketing is now more popular than ever, the problem is most people don't understand the whole science behind it.

This method requires an entire systematic procedure (for which there are many variations), it's not just about submitting quality articles (although that's a big part of it).

People come here to complain about AM when they never did it 'right' in the first place. So I will show you 'right'.

Here's the deal, follow the methods I'm about to show you and if you DON'T get THOUSANDS of targeted visitors to your websites in a 1 month period after you have done this I will PAY YOU $100 USD. (To claim this you just have to show me all your work so I can verify you did it correctly.)

After this thread, there is NO excuse to start asking the daily 100 questions about Article Marketing, because everything will be here.


Article Marketing 101


This is a step by step procedure, follow it and I guarantee results (or claim the prize stated above).

Step 1 - Keyword Research And Implementation


A lot of people, especially IM beginners or newbies don't get the entire concept behind the 'keyword(s)'. There are many types of keywords, for this method we will be using one known as long tail keywords or keyword phrases.

To illustrate the process, I'm going to grab a random niche, a highly competitive one to show you that competition can only be good (because there is higher demand). The dating niche.

Now, head to your favourite keyword research tool (I use Seo Book Keyword Suggestion Tool myself).

Here is where you will be doing all the research.

Your goal is to look for any long tail keyword related to the niche that has at least 10 daily search results (the more the better obviously) and LESS than 10,000 google competition (the less the better). Allow me to elaborate.

I typed the search term pick up in the keyword tool and a long list of all types of keywords displays, since we are looking for long tails it should be a phrase containing 2 or more words.

Here is one sweet talk pick up lines (yes that is ONE keyword) it has over 650 overall daily search results (an average between the top 3 search engines) and a whopping Google competition of 131 websites (note scarcasm).

Hint: There are many more profitable keywords in that list alone.

Some people are going to kill me for revealing that keyword, it has the potential of driving 650+ visitors to your website per DAY with ONE article.

How did I measure competition you may wonder? I went to Google and did a search for the keyword under quotation marks: "sweet talk pick up lines"

Step 2 - Source Research For Your Article

Naturally, to write an article around that keyword you need to know some sweet talk pick up lines, so you will want to do some research on it unless you are some sort of Casanova or VegasVince.

This is the most simple process, go to Google and type sweet talk pick up lines (without quotations this time), check about 5 sources, grab your favourite pick up lines and you are good to go.

Hint: A source can be anything from an encyclopaedia to an article.


Note that in this case, that was very easy research, sometimes you will need to do a more in depth investigation in order to pull out a great article.

For this you can talk to Bev Clement, I believe she has a very solid research process.

Step 3 - Writing The Article

You don't have to be a professional writer to pull off an amazing article, simply write the article as if you were speaking to a client verbally.

Don't forget to make the article short (350-650 Words is my criteria), you don't want the reader bored to death and leaving half way through (that accomplishes nothing) by making them read your college thesis.

The basic structure of an article is composed of 6 parts. In order:

1. Title or Headline

The keyword MUST go here, for example: Top 10 Sweet Talk Pick Up Lines To Capture Her Attention. Headlines are used to caputure the reader's attention, in this case it is also used to optimize the article for the search engines.

2. Summary

The keyword doesn't necessarily have to go in this one, it's all about writing an appealing summary of your article. The summary is what will most likely show in the search engines under the title/headline of the article.

3. First Paragraph

Again, the keyword MUST go here once (don't flood it). Make it interesting and appealing or the visitor/reader will leave.

4. Body

Add the keyword in this part once again and insert the sweet talk pick up lines you chose during your research.

5. Last Paragraph or Conclusion

This is where you close the reader. Add the keyword one last time and present a subtle lead to the resource box (where you promote your website).

6. Resource Box

The best article directories will only allow you to promote or advertise something in this space, it has to be appealing and it MUST have a clear call to action. This is where you add the link to your website (ideally in anchor text for a keyword you have your website optimized around for SEO purposes (mainly backlinking)).

Just as an example: "If you truly want to get the girl, go to this website now: [Insert Link in Anchor Text] It is the top resource on dating advice and tips courtesy of the leading dating guru."

Step 4 - Submitting The Article

Great! Now you have created a very powerful article, it's time to submit it. You can submit to as many article directories as you wish without any penalties (duplicate content does not apply unless you submit the same article under the same domain).

The leading article directory is Ezine Articles. Their customer support may not be the best, but no matter what people say it gives the best ROTI (Return Over Time Invested - It's Free) and each day they become more strict on what articles to accept, so you won't get away with crap articles (which is good, crap articles are useless).

After submitting to EZA and getting it approved, feel free to submit to as many article directories as you want.

Step 5 - Securing The Article's Position In The Search Engines


Securing an article in #1 position for a specific keyword using the criteria stated above is VERY easy due to the low level of competition, you just need a few backlinks.

There is software out there (and services) that submit backlinks to over 100 social bookmarking websites, providing you with enough backlinks to secure the article in #1 position. The key to using these programs is: DON'T SPAM, just submit 1-3 backlinks per day at most.

I don't want to mention the backlink automation software I use because that would be promoting a product.

When you do a backlink make sure it is linking to your article IN anchor text with the keyword used in the article.

That close to guarantees your search engine rankings because the competition for the search term(s) is low. Add a killer quality article to the mix and you will be getting backlinks from people you don't even know for free.

Final Step - The Numbers Game

After all the steps above are met, it becomes a numbers game. Submit 100 articles using this method. Don't panic just yet, let me show you why.

Let's say all your articles average 100 views per day and you have a decent average CTR of 20% (these numbers are very common). 100 Views X 20% = 20 Unique Visitors Per Article X 100 Articles = 2,000 DAILY Laser Targeted Visitors (AKA Potential Buyers) to your website.

That is just an example using a below average scenario, the numbers may vary and if you stop submitting articles the traffic may go down (unless the keywords used continue to get the same number of daily hits).

Well that's about it my friends. This works for every single niche out there. And not only are you getting highly targeted traffic to your websites but you are also branding yourself as an expert in the niche(s) you chose. Enjoy!

Best of luck,

Daniel Molano

PS: For more information about keyword research and implementation visit this thread now: http://www.warriorforum.com/main-int...ion-101-a.html

PPS: To find if your keyword(s) have commercial potential (In other words, if people are looking to purchase something when using a keyword to do a search) use this free tool in cross reference: Audience Intelligence

PPPS: That was my two cents, there are many variations to this method. I would love to hear the input of other expert article marketing warriors like Wagenheim, Kelsall, Shanin, Sago, Graves etc... to make this the definitive Article Marketing thread.

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Old 10-17-2008, 01:04 PM   #2
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Daniel

Thank you for sharing your insight.

Best

Jim

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Old 10-17-2008, 01:09 PM   #3
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

It's a great post, stating about the essence of article marketing.

I guess there will be many writing articles now and hoping to get your $100. That's an interesting deal.

JTYS

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Old 10-17-2008, 01:18 PM   #4
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by johntanyishin View Post
It's a great post, stating about the essence of article marketing.

I guess there will be many writing articles now and hoping to get your $100. That's an interesting deal.

JTYS
If everyone follows these steps, no one will be claiming the $100.

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Old 10-17-2008, 01:35 PM   #5
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

"sweet talk pick up lines" in google's keyword tool = "Not enough data" when I do it...

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Old 10-17-2008, 01:43 PM   #6
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

"sweet talk pick up lines" in Googles own tool shows nothing.

I dunno why those tools show such differences in results, but
I would personally follow Googles figures over other sources,
for data specific to Google. If that makes sense...

Not knocking your post however. It's awesome of you to
share your experience and give step by step instructions.
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Old 10-17-2008, 01:47 PM   #7
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Ricter View Post
"sweet talk pick up lines" in google's keyword tool = "Not enough data" when I do it...
Quote:
Originally Posted by JordanFrancis View Post
"sweet talk pick up lines" in Googles own tool shows nothing.

I dunno why those tools show such differences in results, but
I would personally follow Googles figures over other sources,
for data specific to Google. If that makes sense...

Not knocking your post however. It's awesome of you to
share your experience and give step by step instructions.
That is because the Google tool doesn't register keywords that long so fast, they don't have enough data yet for a monthly average. It clearly says "Not enough data". It never states "No results".

I'm talking about daily search results, the Google tool registers monthly averages, so they just don't have enough data for that yet.

Just try the method, if it doesn't work remember I'll pay you.

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Old 10-17-2008, 01:53 PM   #8
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Daniel Molano View Post
That is beause the Google tool doesn't register keywords that long. It clearly says "Not enough data". It never said no results.
Yes, they do. For example:

what is the best dog food = 2900 monthly searches (avg)
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Old 10-17-2008, 01:53 PM   #9
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Great post!

...and people, stop your wining about the given keyword phrase!
Obviously it was just an example, it doesn't mean that you all need to use this phrase for your articles!

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Old 10-17-2008, 01:56 PM   #10
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by kiev View Post
Great post!

...and people, stop your wining about the given keyword phrase!
Obviously it was just an example, it doesn't mean that you all need to use this phrase for your articles!
We're not whining, we're trying to reproduce the example he gave us. It looks like a good essay, I'd like to go through all of it.

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Old 10-17-2008, 01:56 PM   #11
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by JordanFrancis View Post
Yes, they do. For example:

what is the best dog food = 2900 monthly searches (avg)
Yes, but it only registers keywords they have enough data for a monthly average. They don't have enough data for this one yet, but it will show up.

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Old 10-17-2008, 01:58 PM   #12
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Daniel Molano View Post
Yes, but it only registers keywords they have enough data for a monthly average. They don't have enough data for this one yet, but it will show up.
You know it will show up because of the data the other keyword tools gave you?

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Old 10-17-2008, 01:58 PM   #13
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by kiev View Post
Great post!

...and people, stop your wining about the given keyword phrase!
Obviously it was just an example, it doesn't mean that you all need to use this phrase for your articles!
No problem kiev, they just have to understand how the Google tool works.

They also have to understand that it is not smart to use a keyword which is now publically available to 90,000+ people, no matter how good it is.

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Old 10-17-2008, 02:13 PM   #14
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Congratulations on your 500th post.

One thing I'd like to remind article marketers about is to make sure your niche is a 'hungry crowd' that buys before you submit 100 articles. I found out the hard way some time ago. From my point of view you can usually see the results from about 10 to 30 articles. Also, it's a very good idea to see which keywords convert and that they are the buying type of keywords before writing lots of articles.

Cheers,
Dean

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Old 10-17-2008, 02:19 PM   #15
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Daniel Molano View Post
No problem kiev, they just have to understand how the Google tool works.

They also have to understand that it is not smart to use a keyword which is now publically available to 90,000+ people, no matter how good it is.
Understood, that's elementary. Just cannot reproduce your results with the example you gave, did you mean it as a fictional example? Just asking.

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Old 10-17-2008, 02:23 PM   #16
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Let's just be clear on something before you inform the forum that "they just have to understand how the Google tool works."

You've edited your original post, but I quoted it clearly above before you did, and will show it again here:

Quote:
Originally Posted by Daniel Molano View Post
That is beause the Google tool doesn't register keywords that long. It clearly says "Not enough data". It never said no results.
I just wanted to clarify for you that Google does indeed register keywords that long, and did so by providing an example which is actually longer.

Here is the quote:

Quote:
Originally Posted by JordanFrancis View Post
Yes, they do. For example:

what is the best dog food = 2900 monthly searches (avg)
Now, I am not whinging. Please don't assume that. But when you then reply:

Quote:
Originally Posted by Daniel Molano View Post
Yes, but it only registers keywords they have enough data for a monthly average. They don't have enough data for this one yet, but it will show up.
...you are changing the reason for the lack of result from it being too long for Google...to "They don't have enough data for this one yet...".

So...

Quote:
Originally Posted by Daniel Molano View Post
No problem kiev, they just have to understand how the Google tool works.
Who exactly is "they" in your quote here? Heck, I certainly am keen to learn more, nothing wrong with that. But it sure sounds like you might have a problem admitting you don't know how Google tool works.

Quote:
Originally Posted by Daniel Molano View Post
They also have to understand that it is not smart to use a keyword which is now publically available to 90,000+ people, no matter how good it is.
Hmmm....

Look, I think you give great advice here. Just never be afraid to say "oh.. yeah that was wrong! Cool.. new stuff to learn..."

Thanks,

Jordan
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Old 10-17-2008, 02:24 PM   #17
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Ricter View Post
Understood, that's elementary. Just cannot reproduce your results with the example you gave, did you mean it as a fictional example? Just asking.
It's not fictional, check in every single keyword tool out there that reproduces DAILY search results for the three main search engines and you will see similar results to those stated above.

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Old 10-17-2008, 02:28 PM   #18
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Thanks for the great post, Daniel!

One thing I'd like to ask though and I've sent you a PM about it.


Quote:
Originally Posted by Daniel Molano View Post
PPS: That was my two cents, there are many variations to this method. I would love to hear the input of expert article marketing warriors like Wagenheim, Kelsall and Graves to make this the definitive Article Marketing thread.
You missed out Dean Shainin and Travis Sago ;D They're Bum Wizards too!

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Old 10-17-2008, 02:29 PM   #19
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Daniel Molano View Post
It's not fictional, check in every single keyword tool out there that reproduces DAILY search results for the three main search engines and you will see similar results to those stated above.
Ahh, DAILY search results. Google's kw tool is not high enough resolution then. Thanks, Daniel.

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Old 10-17-2008, 02:32 PM   #20
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Thank you Daniel for such an awesome post. I've been doing article marketing seriously for a few months now and have been looking for a solid system that works every time. I will follow your instructions and hope to get positive results.

Thanks again.
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Old 10-17-2008, 02:34 PM   #21
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Ricter View Post
Ahh, DAILY search results. Google's kw tool is not high enough resolution then. Thanks, Daniel.
No probelm Ricter.

Google tool is very accurate BUT it only does MONTHLY average search results and a lot of times it doesn't have "Enough Data" to reproduce the monthly inquiry.

Check back on that keyword in one month from now, it will surely be listed in the Google tool then because they will have enough data.

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Old 10-17-2008, 03:00 PM   #22
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Great post Daniel,
I'm not a well known article marketer like the ones you mentioned but since you asked to make this the article marketing thread I thought I would add my two cents to this.


Step 1 - Keyword Research And Implementation

I try to go with at least 3 words, two just is not a long enough long tail for me.

Step 2 - Source Research For Your Article

Remember you are just using these places as sources. Always write the pick up line or whatever tidbit of info into your OWN words in your notes, so that by the time you write your article it will be even further away from the original source.
Step 3 - Writing The Article

1. Title or Headline

If looking for better results directly from EZA, I find the longer titles work, why? Because the longer ones stand out in the lists of articles. Even if you can manage to repeat the keyword or part of it (since it is longtail) it is even better because more of the title will be bolded in SERP's. Of course, test this out per niche. Some this works with, others it doesn't.

2. Summary

Due to the fact that this is what the searcher sees first, don't just copy your first paragraph word for word. Make it something interesting that sparks thought and makes them have to know more.

3. First Paragraph

Try to make sure this leads into the next paragraph. you want to keep the reader flowing through.

4. Body

Nothing to add here.

5. Last Paragraph or Conclusion

Although I agree with Daniel, I also prefer not to have this one. I find that using my resource box as my final paragraph, pulls the reader to it more. Makes it more natural to continue than if you had just sealed the article here.

6. Resource Box

Anchor text your keyword as a building of backlinks. Ensure you have a strong call to action and forget about who you are and what crap you know. Seal the deal.

"If you want to {learn sweet pick up lines} that will make all the women leave the club with you, you need {this site now!}" Just a quick example.

Step 4 - Submitting The Article
Since I have held more than one spot on the page for the same article at different directories I have to say, why wait, go ahead and submit to your fav directories (Personally I love website-article.net owned by our own Allen Greaves, much more directed at the article and getting people to your site, can include all sorts of extras eza doesn't allow)
And that's it, for my two cents.

Again thank Daniel for a great 500th post.

Sylvia

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Old 10-17-2008, 04:43 PM   #23
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Great points and input to the thread Adam and Sylvia. Keep em coming guys!

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Old 10-17-2008, 04:49 PM   #24
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

What a great post, Daniel. Thank you very much for sharing it. I would recommend that anyone who wants this information copy and paste it into a document they can save on their computer. That's what I did.

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Old 10-17-2008, 05:27 PM   #25
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Thanks Daniel. Very helpful.

Why is there such a huge discrepancy between the SEO Book tool and the Google Keyword Tool?

For example, the keyword "pizza"
Google says: 453,333 daily searches
SEO Book says: 7,335 for Google daily est.

The keyword "types of pizza"
Google: 43 daily searches
SEO Book: 593 for Google daily est.

Playing around with more examples, it looks like the SEO Book tool estimates about a factor of 10 higher than the Google tool for multiple-word keyphrases, and underestimates by a factor of about 10 for single-word keywords.

I'm confused.
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Old 10-17-2008, 06:02 PM   #26
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Great thread,i am surprised that none of u mentioned to check the authority of sites on first page of google.You may find keyword with good no of daily searches with low competeting sites but what if most of the site on first page of google is authority sites for that keyword,in this case its almost impossible for articles to rank on first page of google.
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Old 10-17-2008, 06:27 PM   #27
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Jeff Seely View Post
Thanks Daniel. Very helpful.

Why is there such a huge discrepancy between the SEO Book tool and the Google Keyword Tool?

For example, the keyword "pizza"
Google says: 453,333 daily searches
SEO Book says: 7,335 for Google daily est.

The keyword "types of pizza"
Google: 43 daily searches
SEO Book: 593 for Google daily est.

Playing around with more examples, it looks like the SEO Book tool estimates about a factor of 10 higher than the Google tool for multiple-word keyphrases, and underestimates by a factor of about 10 for single-word keywords.

I'm confused.
If I'm not mistaken, the Google keyword tool is based on MONTHLY search results and the SEO book tool is based on DAILY search results.

That would explain the discrepancy.

Quote:
Originally Posted by John34 View Post
Great thread,i am surprised that none of u mentioned to check the authority of sites on first page of google.You may find keyword with good no of daily searches with low competeting sites but what if most of the site on first page of google is authority sites for that keyword,in this case its almost impossible for articles to rank on first page of google.
There is truth to this statement but not completely. EZA is a PR6, most authority sites have a similar PR, not many go beyond that, so the chances of ranking are pretty even, add my backlink suggestion to the mix and you can have an almost guaranteed ranking.

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Old 10-17-2008, 06:32 PM   #28
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Dean Shainin View Post
Congratulations on your 500th post.

One thing I'd like to remind article marketers about is to make sure your niche is a 'hungry crowd' that buys before you submit 100 articles. I found out the hard way some time ago. From my point of view you can usually see the results from about 10 to 30 articles. Also, it's a very good idea to see which keywords convert and that they are the buying type of keywords before writing lots of articles.

Cheers,
Dean
Quote:
Originally Posted by JJ Manning View Post
Dean - this is so true....

Before you go out and write your gazillion articles on your chosen subject, test, test, test.

Once you have done your keyword research, set up a free blog or squid, write some affiliate reviews linking to your merchant pages and submit 10 to 20 articles to drive traffic.

Tweak and test. With the correct keyword research and 10 to 20 articles you should be able a significant amount of traffice to make a decision on whether the niche or product is worth persuing.

Once you find a niche that converts, get to work. Build a niche site, Add content pages and review pages - but this is getting off topic....

To your success

JJ
Thank you for your input Dean and JJ, which is why (in the PS) I have pointed everyone towards a free tool that will allow you to check the commercial intention of the keywords.

In more simple terms, if the people who use a specific keyword are looking to purchase something.

That tool will help verify if the audience using that keyword is a "hungry crowd".

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Old 10-17-2008, 06:46 PM   #29
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Quote:
Originally Posted by Daniel Molano View Post
If I'm not mistaken, the Google keyword tool is based on MONTHLY search results and the SEO book tool is based on DAILY search results.

That would explain the discrepancy.
I divided each Google number by 30 to get daily values.

So, back to the "pizza" keyword, Google shows 13,600,000 average monthly searches. For a 30-day month, that's about 453,333 daily searches, which is way off from SEO Book's estimate of 7,335.

I've been doing all of my keyword research using Google's tool, and 3-4 word keyphrases (the one's us article marketers like to target) rarely come up with more than 1,000 monthly searches -- very rarely. It would be reassuring to see SEO Book's tool to be more accurate, since it gives higher values for longtail phrases.

But I can't help but to trust a tool made by Big G itself over a third party tool...
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Old 10-17-2008, 06:55 PM   #30
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Jeff Seely View Post
I divided each Google number by 30 to get daily values.

So, back to the "pizza" keyword, Google shows 13,600,000 average monthly searches. For a 30-day month, that's about 453,333 daily searches, which is way off from SEO Book's estimate of 7,335.

I've been doing all of my keyword research using Google's tool, and 3-4 word keyphrases (the one's us article marketers like to target) rarely come up with more than 1,000 monthly searches -- very rarely. It would be reassuring to see SEO Book's tool to be more accurate, since it gives higher values for longtail phrases.

But I can't help but to trust a tool made by Big G itself over a third party tool...
I just made a search for pizza using the Google keyword tool and it gave me 22,200 monthly search results.

This is Google's definition of their script:

"Approximate Search Volume [Previous Month]
This column shows the approximate number of search queries matching your keywords that were performed on Google and the search network in the previous calendar month. This number is specific to your targeted country and language as well as your selection from the Match Type drop-down menu."

SEO Book tool values are based on today's search results. Google tool values (according to them) are based on the country+language and the previous calendar month, therefore outdated.

I just did searches for similar search terms in several different keyword tools and even 1 software (keyword analyzer), all are compatible and similar to that of SEO Book, but not to Google.

So the explanation is pretty much implied, Google's values, while accurate for Google search results alone, are out of date because they are based on the previous calendar month.

There is your answer.

Daniel

PS: I found a blog post that analyzes the Google keyword tool which will explain this further: http://smackdown.blogsblogsblogs.com/2008/07/15/why-the-google-keyword-tool-is-useless-for-seo-even-with-exact-numbers

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Old 10-17-2008, 07:04 PM   #31
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Great post!

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Old 10-17-2008, 07:11 PM   #32
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Maybe we are looking at a different Google here. Mine also says 13,600,000 monthly searches, which translates to 450,000+ daily searches.

Data is for *last* month, of course. Can't believe that people's appetite for pizza fluctuates that much, though.

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Old 10-17-2008, 07:23 PM   #33
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Aside from being a 500th post and congrats for that Daniel, this thread has had a lot of interesting perspectives. In my humble opinion it is the success of the process that is attractive. Sure we all want the best tools but I think applying the process and principles is what remains the heart of this post. The value of the tools will make itself known soon enough. That being said I appreciate all the differences of opinion, I only hope that the spirit of the post does not get lost in the discussions of the finer points. Although I appreciate the value of these observations.

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Old 10-17-2008, 07:35 PM   #34
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

I think there maybe some confusion over the big G keyword tool.

People are looking at search results for there region.

Here's what Googles tool says just above the results.

"Results are tailored to English, United Kingdom Edit"

In other words as I understand it, to get the same results as
daniel you need to be looking at the same region.

Because we are all in different locations the results will
differ from each other.

-paul
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Old 10-17-2008, 07:36 PM   #35
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Daniel Molano View Post
I just made a search for pizza using the Google keyword tool and it gave me 22,200 monthly search results.
Ah, here we go: it gives 22,200 for the region of Mexico, 13,000,000 for the US, and 16,000,000 for all regions.

So Google is still giving us around 500,000 daily searches (for the English language), which is a factor of 100 off from SEO Book. And I can't get the number to change by changing other options (checking for synonyms or changing the phrase to "broad", "exact", etc.)

Quote:
SEO Book tool values are based on today's search results. Google tool values (according to them) are based on the country+language and the previous calendar month, therefore outdated.
Unless we're talking about highly time-dependent phrases like "Sarah Palin", an average search count from the previous month can't be considered "outdated".

"pizza" searches won't change by a factor of 100 in a month. It's impossible.

Quote:
PS: I found a blog post that analyzes the Google keyword tool which will explain this further: http://smackdown.blogsblogsblogs.com/2008/07/15/why-the-google-keyword-tool-is-useless-for-seo-even-with-exact-numbers
I read the post but I couldn't really follow his logic. Perhaps it's just my confusion over SEO in general, but it seems to me that any tool that gives accurate values for monthly/daily/whatever searches is going to be perfectly suitable for SEO-related keyword research.

Are the values given by the Google tool inaccurate? It's either Google or SEO Book or both... does anyone really know the accuracy behind these numbers?
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Old 10-17-2008, 07:43 PM   #36
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Jeff Seely View Post
Unless we're talking about highly time-dependent phrases like "Sarah Palin", an average search count from the previous month can't be considered "outdated".

"pizza" searches won't change by a factor of 100 in a month. It's impossible.
Long tail keywords, in general, are time-dependant and will change on a daily basis. Remember the topic of the thread in the first place. The term pizza is completely irrelevant to what we are doing here.

Quote:
Are the values given by the Google tool inaccurate? It's either Google or SEO Book or both... does anyone really know the accuracy behind these numbers?
I believe Google Keyword tool values to be VERY accurate, but out of date (based on last calendar month) and therefore useless for this purpose.

I still believe it is quite useful for Adwords and PPC research though.

I don't think there is such thing as the perfect keyword tool (otherwise it would have a monopoly), it's just that I personally favour the SEO Book tool because it has provided me with more useful results than the others, that's all.

Now PLEASE back to topic.

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Old 10-17-2008, 08:43 PM   #37
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Pretty basic information here. And the thing is, that is the way it is done. Ironic that more people won't follow your instructions to get the traffic (and buyers) they want.

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Old 10-17-2008, 08:45 PM   #38
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Thanks for for great information that I will put to good use. I have had some success with article marketing but I have a feeling its going to get better.

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Old 10-17-2008, 08:54 PM   #39
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Thanks for such detailed information. I have been driving traffic to my site almost solely with articles, but I haven't tried using such a detailed keyword method. I've had some success, but I believe this could really increase my traffic if done correctly. Thanks!

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Old 10-18-2008, 12:25 AM   #40
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Awesome advice, Daniel.

Here's what I found to be effective in ranking high for your keyword:

Repeat the keyword twice in the title of the article. Example, if your keyword is "online marketing videos", your title could be:

"Online Marketing Videos: How To Create Online Marketing Videos That Explode Your Profits"

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Old 10-18-2008, 01:31 AM   #41
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Hey Daniel, just curious, what social bookmarking software are you using? If you don't want to say publicly can you PM me?
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Old 10-18-2008, 02:25 AM   #42
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Daniel Molano View Post

There is software out there (and services) that submit backlinks to over 100 social bookmarking websites, providing you with enough backlinks to secure the article in #1 position. The key to using these programs is: DON'T SPAM, just submit 1-3 backlinks per day at most.

I don't want to mention the backlink automation software I use because that would be promoting a product.
I would be interested to know what backlink automation software you use (you can PM me if you prefer not to post publicly).

Susan
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Old 10-18-2008, 01:53 PM   #43
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Quote:
Originally Posted by Michael Lee View Post
Awesome advice, Daniel.

Here's what I found to be effective in ranking high for your keyword:

Repeat the keyword twice in the title of the article. Example, if your keyword is "online marketing videos", your title could be:

"Online Marketing Videos: How To Create Online Marketing Videos That Explode Your Profits"
This is very true, can't believe I forgot to add it. I have used the keyword twice in the title effectively quite a few times as well.

Quote:
Originally Posted by Neil S View Post
Hey Daniel, just curious, what social bookmarking software are you using? If you don't want to say publicly can you PM me?
Quote:
Originally Posted by csm View Post
I would be interested to know what backlink automation software you use (you can PM me if you prefer not to post publicly).

Susan
PM me for info on that.

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Old 10-18-2008, 02:09 PM   #44
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Thanks for the insight We already use this method and get plenty of traffic

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Old 10-18-2008, 04:07 PM   #45
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by InfoESource View Post
Pretty basic information here. And the thing is, that is the way it is done. Ironic that more people won't follow your instructions to get the traffic (and buyers) they want.
You are right, it is pretty basic BUT a lot of people overlook it and never do it this way which leads to their failure and complaining.

IM beginners don't know this neither, so I'm pretty sure it will be a lot of help for them.

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Old 10-18-2008, 05:15 PM   #46
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

I'll chime in here just to say that there are some posts in this thread that are just plain incorrect.

There are some that are right on.

There are some that are a very broad and blurry.

And, as usual, most of them have no solid proof or testing results.

Daniel, your OP is overall a good one and one that will help people to stay on track!

The problem is that since about the middle of August, things have started to change very quickly and in some cases, dramatically.

For instance, using your keyword phrase in your title twice. Well, that was a good strategy a year ago, but it's not working anymore. Well, unless your phrase is completely obsolete and has no competition. I know this because I sift through thousands of article stats every day and I see which Titles are ranking higher than others. The "twice in the title" trick has been thwarted by Google. (Still seems to be working well at MSN, though)

What I am getting at is this. We are in the midst of some big changes here. Little tricks that used to work well are not going to be working anymore. Things that would kill an article's ranking in the past may work damn well tomorrow.

Everything is changing and you should try your ass off to stay on top of what's going on. If not, you'll be chasing the competition instead of leading it...and there's a HUGE difference in the two.

Just remember to run your campaign(s) with integrity instead of urgency. That is VERY important to remember.

Respectfully,
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Just another new article directory.
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Old 10-18-2008, 05:45 PM   #47
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Allen Graves View Post
I'll chime in here just to say that there are some posts in this thread that are just plain incorrect.

There are some that are right on.

There are some that are a very broad and blurry.

And, as usual, most of them have no solid proof or testing results.

Daniel, your OP is overall a good one and one that will help people to stay on track!

The problem is that since about the middle of August, things have started to change very quickly and in some cases, dramatically.

For instance, using your keyword phrase in your title twice. Well, that was a good strategy a year ago, but it's not working anymore. Well, unless your phrase is completely obsolete and has no competition. I know this because I sift through thousands of article stats every day and I see which Titles are ranking higher than others. The "twice in the title" trick has been thwarted by Google. (Still seems to be working well at MSN, though)

What I am getting at is this. We are in the midst of some big changes here. Little tricks that used to work well are not going to be working anymore. Things that would kill an article's ranking in the past may work damn well tomorrow.

Everything is changing and you should try your ass off to stay on top of what's going on. If not, you'll be chasing the competition instead of leading it...and there's a HUGE difference in the two.

Just remember to run your campaign(s) with integrity instead of urgency. That is VERY important to remember.

Respectfully,
Allen Graves
Thanks for the great reply Allen. You are right, stay updated or lose money.

Actually, I had no clue the double keyword in title trick doesn't work anymore, shame on me.

What I do know is that my main post's method has worked in the past, works now and will work in the future.

Thank you for the update again, you should make threads with this type of information more often.

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Old 10-18-2008, 05:59 PM   #48
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Daniel Molano View Post
Thanks for the great reply Allen. You are right, stay updated or lose money.

Actually, I had no clue the double keyword in title trick doesn't work anymore, shame on me.

What I do know is that my main post's method has worked in the past, works now and will work in the future.

Thank you for the update again, you should make threads with this type of information more often.
Thanks, I like to drop little tidbits of info every once in a while, truth is I have just been too busy lately to post a lot here like I used to.

There are some things that I can reveal and some I just can't. It's a fine line I am walking by exposing things like in my last post above. A lot of AD owners don't like it...funny thing is though, most all of them enthusiastically support what I do.

On top of everything - my goal is to inject integrity and honesty back into article marketing, with a hefty dose of education...I think that's why they put up with me when I do stuff like that.

I will always be here though. I owe it to the forum.

AL

p.s. For those interested, (no offense to ANYONE) the "twice in the title", as explained in the posts above, isn't working anymore, but there is a variation of that theme which is doing very well right now.

Just another new article directory.
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Old 10-18-2008, 06:51 PM   #49
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

I'm doing good with the "TRAIN TECHNIQUE" (copyrighted) keyword phrases. Say you have 2 3-word keyword phrases. I put them together for a total of 4 words.

First 3 words are 1 keyword phrase and last 3 words are a separate keyword phrase. They share the 2 middle words.

So you have an engine, then 2 words that are part of both keyword phrases, and then the caboose.

TOOT TOOT.

I bet I know the version you're talking about too, Allen.
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Old 10-19-2008, 03:19 AM   #50
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Default Re: Article Marketing 101 - Everything You Need To Know About Article Marketing In One Place!

Quote:
Originally Posted by Allen Graves View Post
Thanks, I like to drop little tidbits of info every once in a while, truth is I have just been too busy lately to post a lot here like I used to.

There are some things that I can reveal and some I just can't. It's a fine line I am walking by exposing things like in my last post above. A lot of AD owners don't like it...funny thing is though, most all of them enthusiastically support what I do.

On top of everything - my goal is to inject integrity and honesty back into article marketing, with a hefty dose of education...I think that's why they put up with me when I do stuff like that.

I will always be here though. I owe it to the forum.

AL

p.s. For those interested, (no offense to ANYONE) the "twice in the title", as explained in the posts above, isn't working anymore, but there is a variation of that theme which is doing very well right now.
Allen, shoot me a PM about your article directory (I think you have a VERY interesting concept going on there)

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