Questions about selling on Clickbank

2 replies
I have a product idea that I am considering selling through Clickbank. I don't expect it to be just a HUGE seller - it's in a craft niche and I know that's not one of the better ones, but I know a lot about this niche and can create a great product. There doesn't seem to be anything comparable on CB.

But I thought this would be a great opportunity to 'get my feet wet' in this area of IM.

What I am wondering about is if a product has a gravity of 10 (that's just an arbitrary number), what does that represent? I'm just trying to get an idea of about how many sales are possible, although I know that no one can really predict this.

My other question is how do affiliates find the product to promote it? The reason that I want to go through Clickbank is so that I can focus on the product and affiliates can focus on the promotion, right? So, will I still need to go out and find affiliates?

Thanks.
Tracy
#clickbank #questions #selling
  • Profile picture of the author Alexa Smith
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    • Profile picture of the author twinmom
      Originally Posted by Alexa Smith View Post

      That's not really relevant to anything, Tracy. Customers don't "go to Clickbank" to buy something like they go into a store to look for something. It's not that sort of retailer. They go to yoursite.com to look at your sales page because they're people with an interest in that niche and you've attracted them to your sales page (or an affiliate has). Customers don't know it's on Clickbank until you tell them (or until they see the order page).
      Thanks Alexa. Yes, I understand this and didn't mean to make it sound like a shopping mall. My point was that I didn't have anything to compare my potential product to really, as far as "well a similar product does well on clickbank".


      Originally Posted by Alexa Smith View Post

      It means that 10 or more affiliates have each sold one or more copies of the product during the last 8 weeks. Their "score" towards that total of 10 is in inverse proportion to the time that passed since their most recent sale. So if they all sold it last week, there are 10 of them scoring 1 point each. If they all sold it/them 8 weeks ago, there could be as many as 100 of them scoring 0.1 points each (0.1 is the minimum; 1.0 is the maximum).

      Note that these theoretical 10 or 100 affiliates (in reality, maybe 30 or so affiliates) could have sold 1 copy each or 10,000 copies each.
      Thanks for the very thorough explanation. I thought I had read something like that a few weeks ago, but wasn't able to find it again.

      Originally Posted by Alexa Smith View Post

      Specifically, don't ever assume that products with a high gravity are selling well. This is what many people believe, and it's nonsense. All to often, high gravity products convert very badly and their sales numbers, in proportion to the traffic sent to them, can be very poor indeed. There are specific reasons for this (but not needed in this post!). Altogether, I've been an affiliate for about 20 different Clickbank products. The top converters for me have always had single-figure gravities and the ones with gravities above 50/60 have always converted my traffic much less easily.
      Ahh, interesting. I've heard differing opinions on this over time.

      Originally Posted by Alexa Smith View Post

      Yes, you definitely will. You need to promote it to affiliates and make its sales page look like what they want to promote. You might pick up a small handful of affiliates with no promotion at all (because they search the marketplace or other sites listing new products), but that's all you can expect without work.

      I'm only one affiliate (obviously) but here's a post explaining the things I look for in deciding what to promote, if it helps. (Others will perhaps have different criteria, or a different order of importance, or whatever).
      Thanks for the link to the other post as well. Most of those things I have already given some though to. I also won't promote anything with an opt-in on it, etc. I have to admit the sales page is the most intimidating part for me and has been what's stopped me so far. I know what I personally look for, but don't really know much about what others look for. Your checklist in the other thread is very helpful.

      I will continue on more research before proceeding. I have so many projects that I want/need to pursue and not enough time. LOL Just trying to make the best use of the time I have. I do have a fear of spending several months preparing the product and it ... flop. I realize it's a risk we all have to take though.

      Tracy
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