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POF Scaling Up - Dating

by GGpaul
2 replies
Hey folks,

I have one winning ad at the moment. My question is how do you "milk" it / scale it?

Do you...

1) Increase budget?
2) Increase CPM?
3) Add multiple ads? Run the same ad but duplicate it?


Also,

Do you focus on login counts? I'm doing less than 50 login counts at the moment.

Thanks.
#dating #pof #scaling
  • Profile picture of the author yoangov
    Increase the budget for as long as you are comfortable. Also, make duplicate ads as last time I checked POF allowed that.
    If you are not getting enough impressions, increase the CPM too.
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  • Profile picture of the author ChrisBa
    Originally Posted by GGpaul View Post

    Hey folks,

    I have one winning ad at the moment. My question is how do you "milk" it / scale it?

    Do you...

    1) Increase budget?
    2) Increase CPM?
    3) Add multiple ads? Run the same ad but duplicate it?


    Also,

    Do you focus on login counts? I'm doing less than 50 login counts at the moment.

    Thanks.
    Mostly 1 and 2.. I'd start with 1.. if that doesn't help then 2..
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