I burned through a $550 budget
Hello everyone. I've run into the following problem.
I'm part of an affiliate program for an AI adult-content service. The tool turns photos into adult videos in high quality. Previously, all our traffic went to the website through Telegram, which is already not ideal, because every extra transition and button seriously cuts conversion.
I started learning CPA networks and began running paid ads. The creatives are good, there are visits and clicks, but there are no paid conversions.
Basically: 2,600 visits to the website, 11 created payments, 0 paid. I checked, and the issue is not on the payment processor's side. Technically, the website works perfectly, so there are no questions about that.
I tested completely different models, GEOs, languages, and click prices -- from $0.009 to $0.08. In the end, everything was a loss.
A couple of times, an ad campaign generated a good ROI. We launched the same ad again, but with a bigger budget -- and the result was 0 payments. Literally 0.
What could be the problem? Please share your thoughts.
*Addition: Two days later, the TrafficStars specialists replied to me and recommended running popunder and native ads. They also advised not to send people directly to the website, but to use an intermediate page/pre-landing page first. They suggested setting the price at $2 per 1,000 impressions, which honestly sounds absurd to me, especially considering that for CPC they recommended a much more reasonable $0.03 per click.
I'm part of an affiliate program for an AI adult-content service. The tool turns photos into adult videos in high quality. Previously, all our traffic went to the website through Telegram, which is already not ideal, because every extra transition and button seriously cuts conversion.
I started learning CPA networks and began running paid ads. The creatives are good, there are visits and clicks, but there are no paid conversions.
Basically: 2,600 visits to the website, 11 created payments, 0 paid. I checked, and the issue is not on the payment processor's side. Technically, the website works perfectly, so there are no questions about that.
I tested completely different models, GEOs, languages, and click prices -- from $0.009 to $0.08. In the end, everything was a loss.
A couple of times, an ad campaign generated a good ROI. We launched the same ad again, but with a bigger budget -- and the result was 0 payments. Literally 0.
What could be the problem? Please share your thoughts.
*Addition: Two days later, the TrafficStars specialists replied to me and recommended running popunder and native ads. They also advised not to send people directly to the website, but to use an intermediate page/pre-landing page first. They suggested setting the price at $2 per 1,000 impressions, which honestly sounds absurd to me, especially considering that for CPC they recommended a much more reasonable $0.03 per click.
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