Is Plenty Of Fish worth promoting on?Anyone doing well using POF?

65 replies
May sound like a VERY general question guys, but i'm considering promoting some CPA offers. I've never used this platform and could use some insight.

Thanks!
#fish #onanyone #plenty #pof #promoting #worth
  • Profile picture of the author excoder01
    The majority of people there promote other dating sites or products to help people date more (teeth whitening muscle, etc).

    Get targeted as possible to ensure a high click-thru rate (CTR), like 0.20% to 0.55%...and it must convert as well. Since POF is a CPM model, you get charge everytime your ad display - so a good campaign is one with a lot of clicks.

    I find that ethnic-based, age-based, and promoting offers based on certain interests work best. Be targeted as much as possible - and promote offers based on those demographics.

    Hmm...maybe I should share a successful campaign running now?

    Clickbank product - "Asian Dating Superstar" and also a dating site (CPA offer).
    Description: "Asian guys have it tough compared to other races. Check out the system to help Asian guys date more!"
    Target: age 18,40; single, Asian,Indian; black hair;serious relationship;under 6'2"
    Image: Funny picture of a person

    People will click on funny or weird looking pics.

    I was really surprise this one got a very high CTR...100 clicks for less than $7 and the commission pays about $50. Not the best out there, but it's the best for me thus far.

    You can be my competitor.
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    • Profile picture of the author Affiliatebuddy
      Originally Posted by excoder01 View Post

      The majority of people there promote other dating sites or products to help people date more (teeth whitening muscle, etc).

      Get targeted as possible to ensure a high click-thru rate (CTR), like 0.20% to 0.55%...and it must convert as well. Since POF is a CPM model, you get charge everytime your ad display - so a good campaign is one with a lot of clicks.

      I find that ethnic-based, age-based, and promoting offers based on certain interests work best. Be targeted as much as possible - and promote offers based on those demographics.

      Hmm...maybe I should share a successful campaign running now?

      Clickbank product - "Asian Dating Superstar" and also a dating site (CPA offer).
      Description: "Asian guys have it tough compared to other races. Check out the system to help Asian guys date more!"
      Target: age 18,40; single, Asian,Indian; black hair;serious relationship;under 6'2"
      Image: Funny picture of a person

      People will click on funny or weird looking pics.

      I was really surprise this one got a very high CTR...100 clicks for less than $7 and the commission pays about $50. Not the best out there, but it's the best for me thus far.

      You can be my competitor.


      Funny pic... very important aspect for getting clicks

      Thanks
      AB
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      • Profile picture of the author VanceAd
        used advanced settings. //session depth//etc and really notice a difference. the issue is over targeting and loosing scalability
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      • Profile picture of the author shmilyvip
        Originally Posted by Affiliatebuddy View Post

        Funny pic... very important aspect for getting clicks

        Thanks
        AB
        Thanks too,very helpful
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    • Profile picture of the author harro1
      Originally Posted by excoder01 View Post

      The majority of people there promote other dating sites or products to help people date more (teeth whitening muscle, etc).

      Get targeted as possible to ensure a high click-thru rate (CTR), like 0.20% to 0.55%...and it must convert as well. Since POF is a CPM model, you get charge everytime your ad display - so a good campaign is one with a lot of clicks.

      I find that ethnic-based, age-based, and promoting offers based on certain interests work best. Be targeted as much as possible - and promote offers based on those demographics.

      Hmm...maybe I should share a successful campaign running now?

      Clickbank product - "Asian Dating Superstar" and also a dating site (CPA offer).
      Description: "Asian guys have it tough compared to other races. Check out the system to help Asian guys date more!"
      Target: age 18,40; single, Asian,Indian; black hair;serious relationship;under 6'2"
      Image: Funny picture of a person

      People will click on funny or weird looking pics.

      I was really surprise this one got a very high CTR...100 clicks for less than $7 and the commission pays about $50. Not the best out there, but it's the best for me thus far.

      You can be my competitor.
      Funny pics can give higher ctr but lesser conversions, this happened to me many times.
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    • Profile picture of the author laganja
      Originally Posted by excoder01 View Post

      The majority of people there promote other dating sites or products to help people date more (teeth whitening muscle, etc).

      Get targeted as possible to ensure a high click-thru rate (CTR), like 0.20% to 0.55%...and it must convert as well. Since POF is a CPM model, you get charge everytime your ad display - so a good campaign is one with a lot of clicks.

      I find that ethnic-based, age-based, and promoting offers based on certain interests work best. Be targeted as much as possible - and promote offers based on those demographics.

      Hmm...maybe I should share a successful campaign running now?

      Clickbank product - "Asian Dating Superstar" and also a dating site (CPA offer).
      Description: "Asian guys have it tough compared to other races. Check out the system to help Asian guys date more!"
      Target: age 18,40; single, Asian,Indian; black hair;serious relationship;under 6'2"
      Image: Funny picture of a person

      People will click on funny or weird looking pics.

      I was really surprise this one got a very high CTR...100 clicks for less than $7 and the commission pays about $50. Not the best out there, but it's the best for me thus far.

      You can be my competitor.
      that's the worst ad writing I have ever seen.

      you realize that racist ad could probably get you sued and no one would ever click it ?
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      • Profile picture of the author Tina Golden
        Originally Posted by laganja View Post

        that's the worst ad writing I have ever seen.

        you realize that racist ad could probably get you sued and no one would ever click it ?
        Maybe you should re-read his post where he says it got the highest CTR? LOL.

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    • Are you still marketing Asian Dating Superstar?
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  • Profile picture of the author williamrs
    I have been using them successfully. However, I have only promoted short form submits until now, no Clickbank products or free trials.

    There are 2 things that are very import when advertising on POF:

    * Demographics
    * CTR

    Your minimum CTR should be %0.1. It can be easy to reach this number with some campaigns and hard with others, but it's not a good thing to work with a CTR below .1 when you are paying per impressions.

    The demographics are also very important. You can promote many offers with POF in many niches (not only dating), but it's essential that you find the right public to target. If you choose the wrong demographics you have no way to succeed.

    Here is a link for an interesting case study that may help you understand how this platform works:

    Plenty of Fish Case Study – CPM Bid Effects – Preview | RileyPool.com


    William
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    • Profile picture of the author outwest
      Originally Posted by williamrs View Post

      I have been using them successfully. However, I have only promoted short form submits until now, no Clickbank products or free trials.

      There are 2 things that are very import when advertising on POF:

      * Demographics
      * CTR

      Your minimum CTR should be %0.1. It can be easy to reach this number with some campaigns and hard with others, but it's not a good thing to work with a CTR below .1 when you are paying per impressions.

      The demographics are also very important. You can promote many offers with POF in many niches (not only dating), but it's essential that you find the right public to target. If you choose the wrong demographics you have no way to succeed.

      Here is a link for an interesting case study that may help you understand how this platform works:

      Plenty of Fish Case Study - CPM Bid Effects - Preview | RileyPool.com


      William
      is there a part 2 of this case study? that link just has a guy who starts it and then thats it, nothing about how it worked etc
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  • Profile picture of the author KC-Coop
    CTR is definitely important - you want to test quite a few images for each campaign. The image is going to have the largest effect on CTR in the ad itself.

    Be creative and surprise them with your images - don't use the same images that everyone else is because your demographic will quickly go banner blind.
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  • Profile picture of the author otherwhirl
    Hey thanks everyone for your insightful comments. I must say one of my main gripes with POF is that they have sooooo many damm RULES. I often think, who in the hell is actually making any money promoting on this network.

    I'm not going to lie, I REALLY just feel like asking them to refund my $25, but I may give it go.

    Thanks again guys
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    • Profile picture of the author KC-Coop
      Originally Posted by otherwhirl View Post

      Hey thanks everyone for your insightful comments. I must say one of my main gripes with POF is that they have sooooo many damm RULES. I often think, who in the hell is actually making any money promoting on this network.

      I'm not going to lie, I REALLY just feel like asking them to refund my $25, but I may give it go.

      Thanks again guys
      They are a lot less strict then Facebook is.

      You'll want a much larger budget then $25 to be able to test any offers on there.
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    • Profile picture of the author OnlineMasterMind
      [DELETED]
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      • Profile picture of the author otherwhirl
        Without turning this into a bashing match, i've been an entrepeneur pretty much all my life.

        My reluctance to spend money in an area that I don't understand is simply that and that only.

        Chill out on the insults...

        Originally Posted by OnlineMasterMind View Post

        lol you don't sound like you're cut out for being an Entrepreneur.
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        • Profile picture of the author Jeremy Kelsall
          POF used to be a very powerful platform...it still is to a certain extent, if you can read the data, and are willing to test the **** out of things, but with the flood of "new" people hitting it up after the release of a couple of recent products, it definitely isn't as easy as it once was to scale campaigns when you find the winners as there are more and more people dividing the clicks.
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          • Profile picture of the author Cash37
            Originally Posted by Jeremy Kelsall View Post

            POF used to be a very powerful platform...it still is to a certain extent, if you can read the data, and are willing to test the **** out of things, but with the flood of "new" people hitting it up after the release of a couple of recent products, it definitely isn't as easy as it once was to scale campaigns when you find the winners as there are more and more people dividing the clicks.
            I agree!

            10 characters
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            • Profile picture of the author otherwhirl
              "10 characters" ... what do you mean by that:confused:
              Originally Posted by Cash37 View Post

              I agree!

              10 characters
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  • Profile picture of the author OnlineMasterMind
    [DELETED]
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    • Profile picture of the author Clyde
      Sent you a PM sir.

      Originally Posted by OnlineMasterMind View Post

      First of all, you need to change your mindset. Success requires failure regardless of the ad platform. In other words, you gotta test it yourself and find out what works - regardless of what people tell you.

      If you see ads consistently, people are making money - it's that simple.

      Use common sense.

      With that said, it is more difficult than it used to be.

      I can remember spending $500-$2000 a day and getting a 400% ROI consistently for months. Then Markus went and posted that damn thread in the other WF forum. (I don't blame him though - I like Markus and he's very smart)

      The bottom line is now you have to have your act together a lot more which means more targeting and more monitoring of your campaigns.

      Not sure what your goals are, but if they're $500 or less a day than I'd say it's definitely worth it for you.
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      • Profile picture of the author otherwhirl
        Hi,
        That's strange, I didn't see any PM from you in my inbox.
        Shoot it again please.
        Thanks

        Originally Posted by unlimitedsubmissions View Post

        Sent you a PM sir.
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  • Profile picture of the author MikeMorgan
    POF is very powerful advertising platform.

    The problem is that the most majority of marketers don't understand it very well . As a result they try it and immediately decide that POF doesn't work .

    But , to tell you the truth it is really powerful .

    Few of the things that you need to be aware is that ...

    In order to successful come up with successful campaign you need to test varieties of ads , offers , images and demographics .

    You also need to be aware that CTR is a big factor in the success of your POF advertising campaign .

    One more point is that ...

    One of the most powerful features of POF is its targeting capability . It has very advanced targeting capability . By using this powerful feature , you can make a killing with POF .

    So , POF is really very powerful advertising platform .

    Hope it helps .

    Mike
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  • Profile picture of the author KevScarb
    Originally Posted by otherwhirl View Post

    May sound like a VERY general question guys, but i'm considering promoting some CPA offers. I've never used this platform and could use some insight.

    Thanks!
    POF gives me my second best ROI after Facebook. BUT...

    You have to have your target demographics right for what you offer. Most people go broad, and because it is a CPM network they burn through their cash quicker than a newbie in a Las Vegas lap dancing club.

    If your target market campaign is 40 year old fat women who smoke and live in Watford, you have nailed it. If you try women aged 18-60 looking for a date, prepare to lose your money.
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    • Profile picture of the author otherwhirl
      Hmm...yes I understand.

      Thanks

      Originally Posted by KevScarb View Post

      POF gives me my second best ROI after Facebook. BUT...

      You have to have your target demographics right for what you offer. Most people go broad, and because it is a CPM network they burn through their cash quicker than a newbie in a Las Vegas lap dancing club.

      If your target market campaign is 40 year old fat women who smoke and live in Watford, you have nailed it. If you try women aged 18-60 looking for a date, prepare to lose your money.
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  • Profile picture of the author EagleLady
    So many kind people here. Love it!!! I love your question, Other whirl!
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    • Profile picture of the author otherwhirl
      Yeah it always trips me out the different outlooks (and responses you get on this forum and others...)

      Cheers!
      Originally Posted by EagleLady View Post

      So many kind people here. Love it!!! I love your question, Other whirl!
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  • Profile picture of the author RyanEagle
    Try hitting international markets - much easier to get profitable there. We have over 250 offers in our system for 20 countries (even though POF only has ENG inventory)
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  • Profile picture of the author GrindHard
    Whether you're a veteran or a newbie, feel free to hit me up if you'd like to know what's working in the CPA space on PlentyofFish!
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  • Profile picture of the author ChrisBa
    Just like any other traffic source, POF can be a great way to promote offers, since there is no keyword targeting option, you NEED to make sure you nail your demographic dead on and have a very convincing ad copy
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  • Profile picture of the author PANDAmonium
    I posted this in another site but one thing that people seem to overlook on PoF is the Session Depth and LogIn Count targeting options. In my opinion these two options can really make or break your campaign.
    Session Depth is important because of the routines that normal users have when logging in. They will check their messages, see who checked them out, look at the pretty people that have and return messages. During that time they are less likely to click on ads. So a safe bet would be to start showing your ads at a later/deeper session depth. Start at say 5-8 and start tweaking it from there.
    LogIn Count will help you target older or newer members. Those that are newer will not have seen the ads that we constantly throw at them. Test new creatives on larger login counts since these users have seen it all by now.

    Bidding on PoF is you get what you pay for. Its not like Facebook where you can bid 50cents and end up paying 34cents. You bid 50cents cpm you pay 50cents cpm. the higher the bid the closer to the front of the line you will be. ive been told in order to get some volume and better quality traffic bid over 55cents cpm.
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    • Profile picture of the author ChadH
      Originally Posted by PANDAmonium View Post

      I posted this in another site but one thing that people seem to overlook on PoF is the Session Depth and LogIn Count targeting options. In my opinion these two options can really make or break your campaign.
      Session Depth is important because of the routines that normal users have when logging in. They will check their messages, see who checked them out, look at the pretty people that have and return messages. During that time they are less likely to click on ads. So a safe bet would be to start showing your ads at a later/deeper session depth. Start at say 5-8 and start tweaking it from there.
      LogIn Count will help you target older or newer members. Those that are newer will not have seen the ads that we constantly throw at them. Test new creatives on larger login counts since these users have seen it all by now.
      .

      Listen to the man.... do not overlook session depth.
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  • Profile picture of the author imkazu
    you can target quite a bit in pof (car, education, body type, etc), which helps building specific micro niche campaigns ... also, ads are easier/quicker to get approved on pof
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    • Profile picture of the author POFBen
      Originally Posted by jeffrey73 View Post

      Listen to this man. He knows his PoF!
      Thanks man

      Originally Posted by imkazu View Post

      you can target quite a bit in pof (car, education, body type, etc), which helps building specific micro niche campaigns ... also, ads are easier/quicker to get approved on pof
      We also let a lot more slide than some other social media traffic sources.




      EVERYONE should be using our conversion tracker if you're advertising on POF, here's a case study that you all should read:

      rileypool.com/case-studies/case-study-using-pof-conversion-tracking-to-weed-out-non-converters-%E2%80%93-results/
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  • Profile picture of the author bigg
    guess everyone has stated the things to do.
    i'd suggest concentrating on ad blindness. do some research and overcome that.
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  • Profile picture of the author Herbert S Richter
    Banned
    POF works good.

    I have spent close to $10,000 over there and I think its a profitable source of really targeted traffic.

    I beg to differ with those who keep on talking about targeting.

    I've had immense success direct linking a dating offer from maxbounty with minimal targeting if any.

    Lets face it, POF is a dating site and almost everyone there is SINGLE and probably searching and not just there for Kicks Unlike for FB or adwords.

    Have a good Adcopy and identify an offer that converts and you're good to go!~
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    • Profile picture of the author POFBen
      Originally Posted by Stiffler View Post

      POF works good.

      I have spent close to $10,000 over there and I think its a profitable source of really targeted traffic.

      I beg to differ with those who keep on talking about targeting.

      I've had immense success direct linking a dating offer from maxbounty with minimal targeting if any.

      Lets face it, POF is a dating site and almost everyone there is SINGLE and probably searching and not just there for Kicks Unlike for FB or adwords.

      Have a good Adcopy and identify an offer that converts and you're good to go!~
      It's true, POF has a turnover rate of something like 20%: people leave when they find someone.. and if it doesn't work out, they come back. Facebook is different because once you have a profile, you're done.

      A lot of people make the mistake of rolling over their Facebook ads onto POF and expecting the same results. Dating traffic vs. Social traffic are 2 different beasts! The good news is that they can both be tamed
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  • Profile picture of the author Rob141
    I had a terrible experience advertising (or trying to advertise) with POF, terrible!

    Cannot trust them with your money, that's all I'm saying.
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    • Profile picture of the author Biowza
      I tried a campaign on POF a while ago, didn't get the results I wanted so I stopped. I was caught up in the 'Buy every new product' phase at the time so I was easily distracted.

      I might give it another shot though.
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      • Profile picture of the author POFBen
        Originally Posted by Biowza View Post

        I tried a campaign on POF a while ago, didn't get the results I wanted so I stopped. I was caught up in the 'Buy every new product' phase at the time so I was easily distracted.

        I might give it another shot though.
        We've got a LOT more awesome features added to the platform since you've last tested. For example, our conversion tracker pixel fires back information about which demographic was your best/worst converting demographic. Using this information, you can then exclude the non-performing demographics and profit.
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        • Profile picture of the author yukon
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          • Profile picture of the author POFBen
            Originally Posted by yukon View Post

            I'll be testing POF soon, wish me luck.
            Good luck! And more importantly, stay in touch: ben@ pof.com
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    • Profile picture of the author jeffrey73
      Originally Posted by Rob141 View Post

      I had a terrible experience advertising (or trying to advertise) with POF, terrible!

      Cannot trust them with your money, that's all I'm saying.
      I don't think you can blame them just because your ads didn't work one time, and you had a terrible experience. There are plenty of people making money there, so you should probably focus more on how you can improve your own campaigns.
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  • Profile picture of the author blillard
    Try using their demographic research that tey provide. They basically tell who to target based on the keyword you enter. It all there. For a get ripped product I would use the key word gym or fitness as that would be something that people would put in there profile as an interest or hobby.
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  • Profile picture of the author CPAmojo
    Old thread, but POF definitely still works. Targeting your ad to your audience is key. They have the most filters out of any advertising network on the web. Take advantage of it!
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    • Profile picture of the author davidsamra
      Originally Posted by CPAmojo View Post

      Old thread, but POF definitely still works. Targeting your ad to your audience is key. They have the most filters out of any advertising network on the web. Take advantage of it!
      How are they compared with FB to get ads approved? Are they as strict with pictures (for ex., showing cleavage)?

      Also do you find more success with landing pages or direct linking on POF?

      Thanks in advance.
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      • Profile picture of the author POFBen
        Much more lenient and if your ad's disapproved, you can ping me for an exact reason why. Instead of playing the FB guessing game

        I prefer landers but both work.
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        • Profile picture of the author outwest
          Originally Posted by POFBen View Post

          Much more lenient and if your ad's disapproved, you can ping me for an exact reason why. Instead of playing the FB guessing game

          I prefer landers but both work.
          are you a POF AM, Ben?
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          • Profile picture of the author TomFang
            Originally Posted by outwest View Post

            are you a POF AM, Ben?
            This guy clearly knows nothing about POF or CPA...lol Just spams threads all day long.
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            Please stop making self-promotional posts. It wastes your time post them and ours deleting them
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  • Profile picture of the author rydaphotoguy
    Ok so I started two campaigns today on pof. One was through peerfly and one was through clickbank. On pof it shows that I got 15 clicks on my peerfly ad and 57 clicks on my clickbank ad. So I went to both clickbank and peerfly and both say zero clicks. I am confused.
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  • Profile picture of the author TomFang
    What are you using as tracking software?
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    Please stop making self-promotional posts. It wastes your time post them and ours deleting them
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    • Profile picture of the author Linerider
      I've been using PoF for a while now and have made some good money out of it. Generally I like it - the only thing that bugs me is that over the last few weeks their ad moderation has become very inconsistent. I keep getting ads rejected for incorrect reasons, then after re-submitting it a few times it eventually gets accepted. For example, landing page rejected for containing pop-ups, even though it has no pop-ups.
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  • Profile picture of the author outwest
    I had a really good, I mean really good tutorial for POF I think it was pdf I got for free, or wait Maybe i paid 7 bucks but it was awesome let me search for it
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    • Profile picture of the author QtoBrooklyn
      Originally Posted by outwest View Post

      I had a really good, I mean really good tutorial for POF I think it was pdf I got for free, or wait Maybe i paid 7 bucks but it was awesome let me search for it
      sounds interesting
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  • Profile picture of the author tpcmedia
    Can you guys recommend a good course on advertising on POF?
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  • Profile picture of the author outwest
    I found this tut I think I paid 7 bucks for it, best I have ever found, its not some 10 pager its like 50 pages let me see if i can find where i got it

    Here it is, its 8.67 now

    http://www.warriorforum.com/warrior-...s-dollars.html

    this is an excellent tutorial I can vouch for it, well written very specific
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    Tech article writing .Native English Speaker(with Proof)
    specializing in SmartPhones , Internet security, high tech gadgets, search engines, tech shows, digital cameras.

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  • Profile picture of the author jsmiz
    PoF is a good traffic source, just gotta know how to use it right!
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    If you do POF ads, you need solid campaign tracking and managing. Contact me for more info!

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  • Profile picture of the author Kal Sallam
    The simple short answer is YES! Now it also depends on what your promoting.
    Dating offers work really well!
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  • Profile picture of the author tpcmedia
    Outwest and TomFang,

    Thanks Guys, I just purchased both products based on your recommendations.

    Cheers,

    Sean
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    • Profile picture of the author TomFang
      Originally Posted by tpcmedia View Post

      Outwest and TomFang,

      Thanks Guys, I just purchased both products based on your recommendations.

      Cheers,

      Sean
      Hope you find the guide valuable, Sean.

      -Tom
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      Please stop making self-promotional posts. It wastes your time post them and ours deleting them
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