Does Prosper 202 Help Track Non-PPC Campaigns?

I couldn't agree more! I've never heard of anything so ludicrous! They've got a 120 day cookie and it's a MAJOR player in the niche I play in (Wall Street Journal brand). I do a lot of volume with them too.

As far as I'm concerned, and I've made this clear to my AM there, if the visitor clicks on my link and signs up within that 120 day window, I should get the full commission, not a freaking partial commission.

I'm signing up with Prosper202 ASAP.

Thanks everyone.

Hi JBro, hopefully I can help clear a few things up.

1) As for placing the tracking pixel for Prosper202 vs. adding tracking parameters, I would suggest you do both. They just collect different types of data into Prosper.

The tracking pixel will tell you which clicks are converting. You'll be able to see them as "$" signs in your "visitors" tab. It also adds the conversion data to pretty much every other stat that you can view in Prosper202. Without conversion data, the rest of the info won't be very useful to you.

2) The parameters will give you more detailed information about each click that comes in from the ad network. Again, looking under the "visitors" tab, mouse over the little icons that look like "play" buttons. You should see a URL displayed next to your cursor, with something like "&c1=XXXXXXX&c2=XXXXXXX&kw=XXXXXXX"

This is showing you the values for each parameter on that click. So taking your example, it would show you the exact SEARCHTEXT and PARTNERID for each click.

As for where you want to place them, always place the main variable you want to track in at the end, after the "&kw=" For most search PPC campaigns, this will be the keyword variable. If you're in Adwords, and you enter "{keyword}" into this space, it will be replaced with the search terms that the user entered that displayed your ad.

If your doing banner ads, it will probably be a static code you create, so you know which of your banner creatives are getting clicked. You might create two 120x600 banners, for example. You could track them by adding "120X600A" and "120X600B" after the "&kw=" to see which clicks come from which ads.

The "kw" value is the main thing you'll see broken down under the "Analyse" tab reports. So in the Adwords example, you'll see data for your keywords. On the banner campaign, you'll see the data for the banner codes you created. If you're doing POF, you might want age as the main variable, and so on.

The "c1, c2, etc." are secondary data. They can be broken down in the "Group Overview" sub-tab of the "Overview" tab.

You can also pass them on to the reports in your affiliate network in step 3 of the "Setup" tab. You would need to set it up like &s1=[[c1]]&s2=[[c2]]&s3=[ [kw]] or however your network handles multiple subids. You probably won't need to do this part unless you have a specific reason to do so. If you set up your links like I explained above, you should be getting all the data you need right inside Prosper202.