Landing page options + subscribing
I'm planning to promote CB and/or CPA products with PPC (Adwords and Bing). Now, what I want to know is how should I make the landing page. Should it be OFFER + option to join list or ONLY offer or ONLY list?
For example, let's say I want to promote weight loss diets, what should be the title of my subscribe box? What should I send them? OF course some free information, but how about the real diet programs that I'm affiliated with? Should I send them the offer immediately or how this thing works. I'm very curious about it.
Thanks
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