5 replies
47,275 Impressions, 36 clicks ,16 Actions, 0.076% CTR, $21.92 Spent, $0.46 CPM, $0.61 CPC

Hello, the above was the report for one of my campaign that i launched in facebook recently; looking at the numbers can someone tell me if i'm doing any good at all? I'm trying to learn to break down the numbers and run a profitable campaign. This one is about increasing "LIKE" to my facebook fanpage.
#facebook #spending
  • Profile picture of the author Holmstrom
    Your CTR is very good, everything above 0.050 is good. You should make some profit with this?!
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  • Profile picture of the author Gordon P
    How many likes did you get on your advertised Fanpage?
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  • Profile picture of the author Majin
    You spent 21$ for 16 likes ? (actions) It's really pricy for only 16 likes. Try to lower your CPC.
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    • Profile picture of the author 55sadhikar
      Originally Posted by Majin View Post

      You spent 21$ for 16 likes ? (actions) It's really pricy for only 16 likes. Try to lower your CPC.

      What do you suggest me to do to reverse and make this campaign profitable? Should I Change The Demographics? Change The Image?
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  • Profile picture of the author Ampli
    I think your CPC is very high 16 likes for 21 don't you think its costly.
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