New Case Study: 750% ROI Diet Ads $25 -> $190 in a single day.

48 replies






And they say diet is dead. I'm up $200 on my campaign spend and hit my B/E last night. Shooting for 150% ROI across the board. Changed my targeting yesterday and I went from the red to way in the green.

The secret - if your getting clicks and no conversions. Focus on who the people your marketing to are and how they feel about themselves. :p

This is CPA marketing on Facebook PPC with Garcinia/Green Coffee.

#> #$190 #$25 #750% #ads #case #cpc #day #diet #facebook ads #roi #single #study
  • Profile picture of the author Solag
    Are you direct linking?
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  • Profile picture of the author PerformanceMan
    Originally Posted by ZephyrIon View Post

    The secret - if your getting clicks and no conversions. Focus on who the people your marketing to are and how they feel about themselves. :p

    This is CPA marketing on Facebook PPC with Garcinia/Green Coffee.

    'Damn, I'm fat.'

    'Damn I wish I hadn't eaten ALL that food.'

    'I wish there was an easy way to lose weight fast!'

    I like it Did you pre-sell with a landing page?
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  • Profile picture of the author ZephyrIon
    Oh yea sexy LP. I'm up to $224 now from $33 spend. Shooting for $500 today per $100 spent. Insane.

    Other note, your landing pages content should be used in your demographic targeting.
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  • Profile picture of the author godoveryou
    Interesting stuff.

    Targeting: Are you hitting the typical 'lose weight' 'dieting' type specific interests or are you looking at other areas? If so, what? I not asking for the exact special interests that you are using but rather a general direction that you are looking at, AKA your mindset.

    Any other specific information? Gender, age range and specifically WHY are you at those points? What's the mental process behind it?

    Lastly, I'm unfamiliar with that stat screen. What CPA network is that? I'm not trying to chase the offer you are using, but rather look into more networks besides the ones I'm in currently.

    Also, good job on your success. Sorry if I'm breaking up the cheerleading a little bit.
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    • Profile picture of the author im0001
      Originally Posted by godoveryou View Post

      Interesting stuff.

      Are you prepared to actually talk about your campaign (because I do have a few questions) or is it more of a 'look how awesome I am' thread? Either thing is fine, but I would like to know what the intention is so I don't put you in a position that you didn't want to be in.
      What more info do you want? He's given you all there is!
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      • Profile picture of the author godoveryou
        Originally Posted by im0001 View Post

        What more info do you want? He's given you all there is!
        See my revision - that is obviously not all there is.

        That would be like me saying that I made $500 by redirecting a visitor from one page to another and saying 'That's all there is to cloaking.'

        Or maybe that I made $1,000 by making people click on my adsense ads when they didn't know it - then when asked about it saying 'Well, that's all there is to clickjacking.'

        Visit the links and you will obviously see there is far more information. So if you don't have anything to add to the conversation, leave.
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    • Profile picture of the author ZephyrIon
      Originally Posted by godoveryou View Post

      Interesting stuff.

      Targeting: Are you hitting the typical 'lose weight' 'dieting' type specific interests or are you looking at other areas? If so, what? I not asking for the exact special interests that you are using but rather a general direction that you are looking at, AKA your mindset.

      Any other specific information? Gender, age range and specifically WHY are you at those points? What's the mental process behind it?

      Lastly, I'm unfamiliar with that stat screen. What CPA network is that? I'm not trying to chase the offer you are using, but rather look into more networks besides the ones I'm in currently.

      Also, good job on your success. Sorry if I'm breaking up the cheerleading a little bit.
      It is CAKE and Facebooks Ad graph. I can't share my specifics obviously. But I gave the whole campaign away outside of the ad copy and demographic.
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  • Profile picture of the author Solag
    You the man!
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  • Profile picture of the author PerformanceMan
    The campaign looks great. Nice CTR numbers, reach, and CPC.

    I'm inspired
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  • Profile picture of the author ehabrefaat
    awesome!!
    but have some questions like
    1- are you using direct liking ? or using a facebook tap ?
    2- how many people do target per an ad?? and what about the custom audiences ?
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    • Profile picture of the author ZephyrIon
      Originally Posted by ehabrefaat View Post

      awesome!!
      but have some questions like
      1- are you using direct liking ? or using a facebook tap ?
      2- how many people do target per an ad?? and what about the custom audiences ?
      Oh. I'm using actual ad units: direct link to a landing page that presells the offer and then I rotate different diet offers. I use nothing about being fat. That makes people feel bad and they will hate your ad and not click on it or you'll see a very low conversion rate to click rate.
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      • Profile picture of the author ehabrefaat
        Originally Posted by ZephyrIon View Post

        Oh. I'm using actual ad units: direct link to a landing page that presells the offer and then I rotate different diet offers. I use nothing about being fat. That makes people feel bad and they will hate your ad and not click on it or you'll see a very low conversion rate to click rate.
        nice but how many people do you target is more than 1 million people or less than ?
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        • Profile picture of the author ZephyrIon
          Originally Posted by ehabrefaat View Post

          nice but how many people do you target is more than 1 million people or less than ?
          I have found not every niche should use CPM ads.

          I am seeing .10 to .17 cent clicks across the whole campaign in the US.

          Facebook sees people are clicking your ad so they will serve more volume which enables more clicks. You can keep lowering your bid and you'll notice your CPC will fall if you keep your account funded.
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  • Profile picture of the author mieto1969
    congratz

    How You target people ?
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    • Profile picture of the author ZephyrIon
      Originally Posted by mieto1969 View Post

      congratz

      How You target people ?
      Facebook. Interests only.
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  • Profile picture of the author coreytucker
    Are you direct linking to your offer though?
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    • Profile picture of the author ZephyrIon
      Originally Posted by Drew Trainor View Post

      Nice work. Do you do dating as well?
      I've never put the money into it. I hear its killer though.
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  • Profile picture of the author ehabrefaat
    ok what about the sponsored ads and newsfeed ads do you use them?
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  • Profile picture of the author jsmiz
    Are you cloaking?
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  • Profile picture of the author s1d
    Why wouldn't you keep something like on the down low? Why am I having a hard time believing this? Not that it's not possible - by ANY means - just when you find that 1 gold nugget, you don't go around telling everyone about it.

    But if it's real - good for you.
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    • Profile picture of the author segman
      Nicely done. This is just the tip of the iceburg for those in the know.
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  • Profile picture of the author coreytucker
    wait so you direct link to a page that rotates different weight loss offers? Are you cloaking your landing page link?
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  • Profile picture of the author TheLooper
    Nice results, inspiration for many. Which cloaker ?

    -Regards-
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  • Profile picture of the author ZephyrIon
    I'm not cloaking. I am using Tracking202 to track ads. No cloaking. No need to. My ads don't break the rules.
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    • Profile picture of the author Sinistar
      Originally Posted by ZephyrIon View Post

      I'm not cloaking. I am using Tracking202 to track ads. No cloaking. No need to. My ads don't break the rules.
      You have to cloak this stuff on FB or they will ban you since FB has always hated rebills and there's no way they will allow this on their platform.

      Your ads may not break the rules but directing users to rebills sure does. If you're using bait and switch, it's only a matter of time now before FB finds out.
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  • Profile picture of the author jsmiz
    I thought such offers were banned from FB and needed cloaking not so long ago...lol

    One thing tough...why not show us screenshots with dates in them?
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    • Profile picture of the author wrs6
      Originally Posted by jsmiz View Post

      I thought such offers were banned from FB and needed cloaking not so long ago...lol

      One thing tough...why not show us screenshots with dates in them?
      or video proof of earning!!
      i'm just kidding

      BTW i want to order myfacebookformula wso but my Country not listed for Billing/shipping address!!
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      • Profile picture of the author ZephyrIon
        Originally Posted by wrs6 View Post

        or video proof of earning!!
        i'm just kidding

        BTW i want to order myfacebookformula wso but my Country not listed for Billing/shipping address!!
        Hey brother. I have a special link with JotForm I have to use for out of the US. I'll shoot you a PM.
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    • Profile picture of the author ZephyrIon
      Originally Posted by jsmiz View Post

      I thought such offers were banned from FB and needed cloaking not so long ago...lol

      One thing tough...why not show us screenshots with dates in them?
      Here is the past few days through testing new ads, demographics, etc. Next week I'm going to open this bad boy up. I'm seeing 16:1 and 6:1 depending on the trial step they chose.

      *****I'm telling you what I'm doing.*****
      DIET TRIALS I host them on my small network Login - My Facebook Formula Network it is part of the picture of the WSO on my sig.

      The straight-sale happened by accident due to a cap on the offer. I've actually made $710 or so once they adjust the payout by $20 or so.

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  • Profile picture of the author shyspy
    Hi there,

    Is that fluxads network interface??

    Regards.
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    • Profile picture of the author ZephyrIon
      Originally Posted by shyspy View Post

      Hi there,

      Is that fluxads network interface??

      Regards.
      It's called CAKE. I'm coming to find out a lot of affiliates on this website don't work with networks that use HasOffers or CAKE.
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  • Profile picture of the author gn3man
    That stats look really great! Congrats!
    For the people who asked: you can join A4D or C2M networks they both use CAKE. It is very convinient.
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    • Profile picture of the author ZephyrIon
      Originally Posted by gn3man View Post

      That stats look really great! Congrats!
      For the people who asked: you can join A4D or C2M networks they both use CAKE. It is very convinient.
      I met Derek over at A4D the other day. Good guy.
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  • Profile picture of the author jsmiz
    Are you direct linking to the offer or using a landing page tough?
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    • Profile picture of the author ZephyrIon
      Originally Posted by jsmiz View Post

      Are you direct linking to the offer or using a landing page tough?
      I am not using a fan page redirect. I am using a direct link to my landing page which presells my offer.
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      • Profile picture of the author jsmiz
        Originally Posted by ZephyrIon View Post

        I am not using a fan page redirect. I am using a direct link to my landing page which presells my offer.
        Ok so you're using a Landing page, not direct linking...Direct linking would be from your FB ads directly to the offer page.
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  • Profile picture of the author wardkfyh
    what about the sponsored ads and newsfeed ads do you use them?
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  • Profile picture of the author celente
    Lots of detailed stuff in here.

    I love how you say the secret is in the demographics, I do tons of fan pages, and my testing like yours always gets way better results, when i target better and my adcopy is honing in on that particular groups frustrations.

    Thanks mate. Awesome post.
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  • Profile picture of the author haroon85
    This is dope! Thanks for sharing and congrats!
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  • Profile picture of the author s1d
    the "other" forum keeps telling me how FB is purging all diet ads and that you're gonna get you account(s) killed for promoting diet, especially since you're direct linking to your landing page. HOWEVER, i know that you can KILL on FB with this method.

    Let us know how this goes. HIGHLY interested.
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  • Profile picture of the author tjaysen70
    hey man very cool and thanks for taking time out of your day to post your results and success. I've never really been good with fb ads and found them to be a pain. It's good to hear that you can still make money with cpa on fb and you're giving away a free gem to all of us here.
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  • Profile picture of the author devonm
    I am so sorry... All I can say is Dayum.... I am gasping and can barely breathe at this one......
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  • Profile picture of the author Nikola Cvrtnjak
    I hope you are using "legit" lp/presale and not a farticle or flog . If you are doing anything blackhatish I suggest you to take it down before they ban your account. But since you said you are not cloaking, I have a feeling you are doing this the white hat way .

    And btw to folks over here, you can still run various stuff on fb if you do it smart. I.E. I got my bingo/gambling ads approved on fb and I was doing 150%-200% ROI daily. You can do the same with diet, just think out of the box!

    Congrats on your success ZephyrIon! Don't stop here, scale and keep split testing.
    Cheers
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  • Profile picture of the author Cash37
    What does this prove?

    Cloaking Facebook will always work. But it's a zero sums game in the end.

    Ya'll will learn one day.
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