I'm in the process of starting a media buy campaign on Sitescout.
I will be direct linking from my banner to a landing page to build my email list, I will be using Sitescout macros to track successful creatives.
How would I go about tracking the demographics?
I'm wanting to track age, gender and cities of the subscribers.
I'm totally confused on which subids to use at the end of my landing page URL.
Thanks for your help in advance.
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