How much money should i put in testing?

9 replies
Well i will be promoting CPA offers with Facebook ads, abd i was wondering how much should i spend on each ad i make for testing each offer?
#money #put
  • Profile picture of the author mrrightme
    I recommend you to spend some money on spy tools.
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  • Profile picture of the author DavidLasry
    Basically the industry standard is 1x-2x the offer's payout.
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    David.

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  • Profile picture of the author JP Sauve
    The amount you spend on testing is somewhat unimportant if you're modifying your ad daily, getting closer to and finally hitting profit on your buys. Facebook or otherwise.
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  • Profile picture of the author the_icon
    Originally Posted by 1337Teh View Post

    Well i will be promoting CPA offers with Facebook ads, abd i was wondering how much should i spend on each ad i make for testing each offer?
    How much for testing is the easy part.

    Getting a CPA ad approved will be the tricky one for you.
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  • Profile picture of the author linux7802
    No one can provide you exact amount because test and test is only option available for good return from the investment, therefore try to change the offers , styles for landing page as soon as you see no returns from the investment or pause the adds
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  • Profile picture of the author Greedy
    I typically test each offer for 1-2x the offer's payout than make changes then re-test.
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    • Profile picture of the author Mateenyall
      Agreed with above,

      1-2x the offer payout. Usually x2 offer payout. If no conversion then I tweak things and retest. Wouldn't spend more then $20 all up though, but that's just me!

      Good luck
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  • Profile picture of the author ChrisBa
    Originally Posted by 1337Teh View Post

    Well i will be promoting CPA offers with Facebook ads, abd i was wondering how much should i spend on each ad i make for testing each offer?
    I would typically spend what the offer pays per variation. Variation is different ads, different demographic targeting, etc
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  • Profile picture of the author ankee1991
    Everyone has their own system and routine when it comes to testing campaigns and so will you eventually.

    The 1x-2x the payout rule for FB campaigns works well for me just remember on FB it's important to test a lot of ads, I usually go for at least 10+.
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