Is PPV Traffic Really Worth It?

by Dele
5 replies
Hi Warriors,

From the outset i must admit my sample size(length of time and keywords size) is small and so inadequate to draw a conclusion on the title above. That precisely is why i am seeking the opinion of those who have tried this traffic source more extensively.

I set up some campaigns on Lead Impact for just a few days and though i made it fairly tight by targeting urls only and also doing geo-targeting, i notice just a trinkling in of traffic though i set myself up as no. 1 across all keywords. Only one or two of the keywords produced any traffic and funny enough when i deactivated those two keywords to see how others will perform and a day later reactivated those two keywords again, they in fact produced no traffic at all again at least for the day i have had them reactivated for.

The keywords are highly relevant/targeted and high volume/trafficked sites, most with alexa rating less than 20000 and a few even less than 1000. Also inclusive are highly targeted and highly viewed youtube videos.

I also noticed momentary traffic from one or two urls i did not target at all.

What bothers me most is my perception that since this traffic source is predicated on only those on the network of the PPV networks, who downloaded the software? of these PPV networks primarily to view games, videos, online content etc, they perhaps cannot be said to be good/targetted audience with real interest in many niches of most PPV advertisers. It is seeming like traffic exchanges viewers to me who simply surf for points and are really not keen on the products advertised. Conversions to me thus seems not significant enough.

Admitted, the cost is pretty low at between $0.015 to say $ 0.10 but do you think these are real interested buyers?

Your views are appreciated in advance.
#ppv #traffic #worth
  • Profile picture of the author ChrisBa
    Ppv can be very profitable if you target correctly and have a good landing page and offer. Like any other traffic source there is a little bit of a learning curve.
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  • Profile picture of the author CashAdsMike
    I think almost any traffic source can be profitable when done correctly. I know that's a fairly open answer.
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  • Profile picture of the author alterjones
    If it's any concilation, I've always heard that trafficvance has wayyy better traffic than leadimpact.. and seeing as how LI now has a minimum $1k buy in, why not try trafficvance and see if it works for you?
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    • Profile picture of the author Dele
      Originally Posted by alterjones View Post

      If it's any concilation, I've always heard that trafficvance has wayyy better traffic than leadimpact.. and seeing as how LI now has a minimum $1k buy in, why not try trafficvance and see if it works for you?
      Thank you alterjones but you know Trafficvance admits by reference and i was hoping to use LeadImpact as a springboard or basis to have a record for a reference to enable me advance into Trafficvance. Also, unfortunately for now, Trafficvance does not accept advertisers from the part of the world i come from. (unfair? - well they hold all the aces).

      Thanks once again.
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  • Profile picture of the author CashAdsMike
    Alothugh TrafficVance is without a doubt a better option if you're simply not able to get on with them I'd say LeadImpact would be the way to go at this point. You can also checkout 50onred.
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