3 {{ upvoteCount | shortNum }}
3 {{ upvoteCount | shortNum }}

POF Ads mobile target - any success?

by raiderremo
2 replies
I am testing POF ads targeting mobile users, breaking even and ROI is nearly 10%. Any one had huge success with POF ads mobile targets?
#ads #mobile #pof #success #target
  • Profile picture of the author lotsofsnow
    Originally Posted by raiderremo View Post

    I am testing POF ads targeting mobile users, breaking even and ROI is nearly 10%. Any one had huge success with POF ads mobile targets?
    Breaking even or ROI 10%?

    Breaking even if you are just advertising some CPA offer is good IF you also capture the lead.

    If you make 10% profit plus get the lead: awesome.

    If you do not capture the lead breaking even is only nice for testing and learning and 10% ROI without getting the lead is a little too risky for my taste. I want to see at the very least 20% ROI but would actually work on improving ROI until I am at 30% or better. Everything below 30% can kill you fast once you start scaling. One little network hick-up and your are out of business.

    Anyhow, whatever you do, make sure to capture the lead!
    Signature

    Call Center Fuel - High Volume Data
    Delivering the highest quality leads in virtually all consumer verticals.

    {{ DiscussionBoard.errors[8993389].message }}
  • Profile picture of the author TopTarget
    Mobile is very touch and go for me. My ROI really suffers whenever I target mobile users. A lot of the clicks are inadvertent as well. Lots of fat fingers out there.
    {{ DiscussionBoard.errors[8994171].message }}

Trending Topics