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ZIP submits- how do advertisers make money?

by canadian84
11 replies
probably a stupid question...i can see how advertisers would pay 1-2 dollars for an email address, but why do advertisers pay commissions for ZIP submit offers?

how do these offers/ companies make money off of getting someone's zip code?
#advertisers #make #money #submits #zip
  • Profile picture of the author Zeus66
    Fill one out sometime. Just don't use your own affiliate link... they frown on that at the CPA networks. Then it'll be clear to you. They're actually looking for a good % of zip submitters to take more action on the next page(s). It's kind of a doorway page, and really just a numbers game for the companies. As long as they can convert enough of the zip submitters on the following pages, then paying you a buck or two is nothing. But if the traffic you're sending doesn't convert beyond the zip submissions, you may well be asked to cease and desist. It happens.

    John
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    • Profile picture of the author Saj Gupta
      Originally Posted by Zeus66 View Post

      Then it'll be clear to you. They're actually looking for a good % of zip submitters to take more action on the next page(s).
      John
      Apart from all the funnel pages after the zip submit, wait and see how your email box is completely full with 'S'. So if you like to test give email that you like to discard.
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    • Profile picture of the author JeffKing58
      Originally Posted by Zeus66 View Post

      Fill one out sometime. Just don't use your own affiliate link... they frown on that at the CPA networks. Then it'll be clear to you. They're actually looking for a good % of zip submitters to take more action on the next page(s). It's kind of a doorway page, and really just a numbers game for the companies. As long as they can convert enough of the zip submitters on the following pages, then paying you a buck or two is nothing. But if the traffic you're sending doesn't convert beyond the zip submissions, you may well be asked to cease and desist. It happens.

      John
      John has this exactly right. I used to work for a CPA network and you wouldn't believe the hell they put people through after they give up their email address. You might as well start notifying all your contacts that you're getting a new email address because all the SPAM you'll be getting in your inbox for the rest of your life will render that email address useless.
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      • Profile picture of the author J Bold
        Originally Posted by JeffKing58 View Post

        John has this exactly right. I used to work for a CPA network and you wouldn't believe the hell they put people through after they give up their email address. You might as well start notifying all your contacts that you're getting a new email address because all the SPAM you'll be getting in your inbox for the rest of your life will render that email address useless.
        Wrong, your email address will not be useless. See my below paragraph for how I know this. Once I started getting hundreds of nonsense emails a day I just put my SPAM filter on my yahoo account to the highest possible filter and voila, very rarely does a SPAM message get in the Inbox. Also, they have been much more efficient over the years, whereas a couple years ago I would still probably get at least one a day in the inbox, now it's more likely one or two a week.

        I used to sign up for those free computer offers when I was in college, being ignorant then and stupidly thinking I could actually win a free computer. Now I see the offers to promote on CPA networks and just laugh. Let me say, 8 years after filling a lot of shite like that out, I still get SPAM, and it was at 1000s of emails per week for about 5 years until just this year it magically dropped off considerably.
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  • Profile picture of the author MrCruzin
    The original idea behind the zip submit was basically have the user do a small non-evasive action to proceed. To the next page.
    They lead them into the real actions slowly. Fraud and other things however have made them go away for the most part compared to email submits.
    Also, once they capture your email it is fair game to further monetization. They will send a a bunch of emails. I am not going to call it spam because you agreed to receive it. In fact it completely complies with can-spam.

    How you may ask.

    Well can-spam says that users should have double opt-in for you to be able to send them emails. That is why aweber is set up the way it is.

    However on these offers. You opt-in twice

    the first opt-in is entering your email
    second is the box where you agree to the terms.
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    • Profile picture of the author soffell
      Although very easy, unfortunately I have not been successful with this CPA model
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      • Profile picture of the author MrCruzin
        Originally Posted by soffell View Post

        Although very easy, unfortunately I have not been successful with this CPA model
        It all comes down to targeting with things like this
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  • Profile picture of the author Realdeals228
    There is alot of scrubbing with most zip submits. They are just hoping to make money on the back end but sometimes you end up not getting paid at all.
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  • Profile picture of the author George Dube
    Banned
    [DELETED]
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    • Profile picture of the author OnlineMarketingSys
      Originally Posted by George Dube View Post

      The assumption is you have a large email list to send zip submit offers to, or that you have CL email address harvesting software like the Lead Portal or something to that effect, otherwise you're swimming in quicksand attempting to run ppc on zip submits...
      What do you mean by this? People enter their zip code directly on the page your PPC campaign is pushing traffic to. You don't email them about your zip submit at all.... I think you are seriously mistaken friend
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      *WSO* Last Chance over 150++ Copies Sold -The Secret To $8,318.96 In One Month Without Paying Google ONE CENT!
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  • Profile picture of the author PPC-Coach
    To answer the OPs question, they make their money on page 4 or page 5 of the process. They'll get the zip code on page one, get the address on page 2, get the type of product they want for free confirmed on page 3 and then on page 4 and page 5 they're shown things like credit report offers, dating offers and things like that. IF the person who submited the zip code didn't do one of those offers, then the merchant marks that as an incomplete on their end. If the person does do an offer, then the merchant gets paid for the credit report sign up or dating offer sign up or whatever the offer was. That's where they make their money.
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