CPM Rates for Rotating Banner Ads
Hello,
I am really hoping someone can help me. I am starting a gaming website that will display 2 banner ads which rotate every 30 seconds.
We expect to be around the 100 million ad impressions mark after the first 12-24 months. Can anyone tell me what CPM rates we will expect to charge for these banner ads?
I understand that it will be less than average because they are rotating, but does anyone have an idea for what we will be able to charge for them if we sell the ad space directly? What if we use an ad network?
Many Thanks,
Alex
I am really hoping someone can help me. I am starting a gaming website that will display 2 banner ads which rotate every 30 seconds.
We expect to be around the 100 million ad impressions mark after the first 12-24 months. Can anyone tell me what CPM rates we will expect to charge for these banner ads?
I understand that it will be less than average because they are rotating, but does anyone have an idea for what we will be able to charge for them if we sell the ad space directly? What if we use an ad network?
Many Thanks,
Alex