Auto Responder Swaps
- ARTICLES |
Now, if you'd like to take the ad swap technique a step further, you can do what are called autoresponder swaps. These are basically ad swaps on autopilot because essentially what you are doing is exchanging autoresponder messages with another marketer.
So, for example, if you and I were doing an ad swap, then I would load up your promo email into my follow-up sequence and you would load up my promo email into your follow-up sequence. That way, every new subscriber that comes onto my list will see your promo on a certain day after they sign up and every new subscriber on your list will see my promo. Maybe it's day 3, day 4, or day 5. You would put the email promo somewhere towards the beginning of the sequence and by doing so you are exposing all of your new subscribers to my promo and I'm exposing all of my new subscribers to your promo. Pretty cool huh? Very powerful and it works on autopilot.
So, we've talked about the power of ad swaps but now I'd like to put a little bit of a twist on things... What if, in addition to doing ad swaps, you also did in High Traffic Academy! Pretty cool, huh? When you think about it, your High Traffic Academy list is very similar to your subscriber list.
Both of them include people who have raised their hand and said... "Yes, I want to hear from you.". They are both valuable assets in your business. And although your High Traffic Academy list may not be as responsive as your subscriber list, I can tell you that it's still EXTREMELY powerful. You can use High Traffic Academy to send thousands of visitors to your website every single week. But we're going to add a little bit of extra ammo to this technique by implementing High Traffic Academy traffic strategies.
This is essentially where you will swap tweets with someone else. So they'll promote your free squeeze page gift and you'll promote their free squeeze page gift (to your High Traffic Academy following). Or they'll promote one of your articles and you'll promote of their articles.
So, for example, if you and I were doing an ad swap, then I would load up your promo email into my follow-up sequence and you would load up my promo email into your follow-up sequence. That way, every new subscriber that comes onto my list will see your promo on a certain day after they sign up and every new subscriber on your list will see my promo. Maybe it's day 3, day 4, or day 5. You would put the email promo somewhere towards the beginning of the sequence and by doing so you are exposing all of your new subscribers to my promo and I'm exposing all of my new subscribers to your promo. Pretty cool huh? Very powerful and it works on autopilot.
So, we've talked about the power of ad swaps but now I'd like to put a little bit of a twist on things... What if, in addition to doing ad swaps, you also did in High Traffic Academy! Pretty cool, huh? When you think about it, your High Traffic Academy list is very similar to your subscriber list.
Both of them include people who have raised their hand and said... "Yes, I want to hear from you.". They are both valuable assets in your business. And although your High Traffic Academy list may not be as responsive as your subscriber list, I can tell you that it's still EXTREMELY powerful. You can use High Traffic Academy to send thousands of visitors to your website every single week. But we're going to add a little bit of extra ammo to this technique by implementing High Traffic Academy traffic strategies.
This is essentially where you will swap tweets with someone else. So they'll promote your free squeeze page gift and you'll promote their free squeeze page gift (to your High Traffic Academy following). Or they'll promote one of your articles and you'll promote of their articles.