Affiliate Network - Performance Tracking

by dc53123 7 replies
As a general best practice, do all of the major affiliate networks track conversions, clicks, etc. by using unique IP addresses? Specifically, I'm talking about CPL affiliate programs.I imagine that they do in effort to reduce spam and fake leads.

Anyone have any insight on this? .
#beginners area #affiliate #network #performance #tracking
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  • Profile picture of the author namehero
    Originally Posted by dc53123 View Post

    As a general best practice, do all of the major affiliate networks track conversions, clicks, etc. by using unique IP addresses? Specifically, I'm talking about CPL affiliate programs.I imagine that they do in effort to reduce spam and fake leads.

    Anyone have any insight on this? .
    Well not always. If you're sending leads via mobile, several people could use the same IP because of the cell tower.

    This "used to be" an effective way to filter out fraud, but now networks have to look at a lot more data points to ensure you're sending good quality leads.

    Now, I'm sure if you come on any of the popular networks (using Cake, Has Offers, etc.) and send a ton of leads using the same IP it's going to look fishy AF.

    Good luck!
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  • Profile picture of the author dc53123
    Thanks for the feedback! I figured such, but wanted to get some opinions on this.
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  • Profile picture of the author CpmStars
    This reply is coming from a network which has a exclusive campaigns and works with many affiliate networks. Fraud is usually filtered by us (the advertiser) and besides using a fraud detection system we have a whole team analyzing the results. I do not thing that affiliate networks have a strong fraud detection system, this is coming from Advertisers
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  • Affiliate networks do a decent job of tracking sales. If you are going to stay in the game long term you will need a tracking service to track your entire funnel. That tracking service can tell you where most of your traffic is coming from, what tier (tier-1, tier-2 etc),
    There are several services available. Do your research to see which one works best for you.
    I just clickmagick.com
    There is clickperfect.com and tons of other sites also.
    Pick the one that best fits your business.

    Dan
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    Exactly What I am Doing to Easily Build Consistent Recurring Income.
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  • Hi,

    I am using hasoffers for tracking and it is awesome. Now i am using 2 paid account after getting good result and now it is leading company (Tune) in affiliate industry. You will get your solutions in it sure.

    Thanks
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  • Profile picture of the author ChrisBa
    Originally Posted by dc53123 View Post

    As a general best practice, do all of the major affiliate networks track conversions, clicks, etc. by using unique IP addresses? Specifically, I'm talking about CPL affiliate programs.I imagine that they do in effort to reduce spam and fake leads.

    Anyone have any insight on this? .
    What specifically are you asking?

    Networks have fraud prevention methods in place, but they will likely not discuss it with anyone.
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  • Profile picture of the author Deeksha B
    Advertisers use IP address to prevent frauds and also works on cookie to check whether the user is new or repetitive, which make more solid to prevent frauds
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