I tested trying to send a few cold emails to see if it's possible to get clients this way (didn't work at all if you're wondering). However, what I have found is that this has meant my emails have started making their way into people's spam boxes.
Does anyone know how to stop this happening? My emails haven't been just random spam to every email address I can get my hands on. Each email has been typed specifically for the selected local company that I genuinely think that I could help, so I was quite surprised to find that my emails are now going to spam, even to people that I regularly email!