Increasing your Facebook Page engagement

by WF- Enzo Administrator
16 replies
I'm pretty sure each one here is either running a Facebook Page, or has come across a Facebook Page, for a business. Here are some ways to increase engagement, and get those people to take action.

Upload your videos directly to Facebook
Instead of uploading to another site (say, YouTube), uploading your video on Facebook increases the change it will get watched as followers scroll through your feed. Plus, you can monetize your videos on Facebook Watch via ad breaks.

Use Facebook Live
Particularly useful when attending a trade show, Facebook Live lets you connect to your audience live and in real-time. What's more, your audience can also comment in real-time.

Post exclusive content
Nothing beats exclusivity by uploading content that's Facebook-only. This way, non-followers who happen to see your content will be directed to your page and take action.
#engagement #facebook #increasing #page
  • Profile picture of the author Rachel Maddow
    If you use an attractive thumbnail in Facebook videos you can also increase the engagement.
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  • Profile picture of the author mylastvacation
    Why is everyone so focused on facebook pages instead of groups?
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    • Profile picture of the author savidge4
      Originally Posted by mylastvacation View Post

      Why is everyone so focused on facebook pages instead of groups?
      Because "Groups" is a method that is used to bring traffic to your main feed where you can then further share without group rules and regulations the message you want to get across.

      Instead of dropping / spamming your message in groups, I suggest you drop insightful meaningful content that people might find of interest in reading. The interest helps in creating "Authority" and with that people will want to look at your feed where you can then hook them on further content ( so they subscribe to you ) and then this also gives you the opportunity to present an offer or 2.

      Just what I do anyways...
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      Success is an ACT not an idea
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  • Another way to get followers to engage on your facebook fanpage, is to offer something of high value for free to your followers, in exchange for likes and post shares generated by them.

    You can also simply ask in your videos for the viewers to like and share your videos to their status updates. People take action when you give them proper instructions to follow.
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  • Profile picture of the author sananu107
    Facebook pages are good for business only. But right now Facebook Groups doing extremely well to connect with a lot of like-minded people and build your own audience.
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  • Profile picture of the author rain21
    I get more traffic from facebook groups than facebook pages.
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  • Profile picture of the author dozerin
    Facebook pages are good for business, right now join Facebook Groups.
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  • Profile picture of the author John Wellth
    I have distilled a more effective method
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  • Profile picture of the author jupegan
    am trying to get the best way of creating a powerful engagement on Facebook but don't know how to go about it. can someone tell me how?
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  • Profile picture of the author yorvitech
    Our content should be genuine, short and to the point. What we post should relate correctly.
    Talking about the posts, we should note the correct time to post so that it could reach the people at the perfect time.
    Thanks!
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  • Profile picture of the author DeclanBR
    Interact with your audience (ask questions, respond), post consistently (analyze your most popular posts), be active in Facebook groups, use Facebook stories, get verified.
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  • Profile picture of the author jgriff225
    I find that if you don't link externally away from facebook in your posts it increases your Facebook Page/Group engagement. Facebook likes to keep everything on their platform so try to not link away from facebook in your posts to much and your Page will grow much quicker.
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  • Profile picture of the author Mary Klipyard
    If you're wondering how to craft your Facebook posts, we think you should try videos.

    From what we have seen this year, videos perform best on Facebook in terms of reach and engagement.

    The BuzzSumo study mentioned above also found that "videos now gain twice the level of engagement of other post formats on average".

    Here are three more tips to help you get the most out of your videos:

    Upload your videos onto Facebook: Videos uploaded onto Facebook have, on average, 110 percent higher engagement rate and 478 percent higher share rate than YouTube links, according to a quintly study of six million Facebook posts.

    Experiment with square videos: After running $1,500 worth of experiments, we found that our square videos received higher average views, engagement, and completion rate than our landscape videos, especially on mobile devices.

    Add captions: When studying over 500 Facebook Pages and 12,000 Facebook videos, Locowise found that 93 percent of video views happened without sound.
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  • I think that when you're starting from scratch, with zero or very few likes/followers, it's much easier said that done...
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