Job or Freelancing, and How?!

You are all over the place, trying to do too many things when
you don't seem to have any marketable expertise.

If you want to make money, you need to pursue accounts that
have money to spend, not trying to convince small businesses
that cannot afford to pay you.

Businesses should be coming to you, not you chasing after
them, that is backwards.

You need to assess your situation and develop a strategy
that works.

Maybe you could use your social media experience to make
money for yourself.

I suggest you use ChatGPT or whatever AI tool available to
you to help you focus your skills, and develop a strategy as
well as a business plan.

The problem is in your assumption right off the bat: "I kept trying to woo small businesses who don't think about marketing seriously".

Who can you talk to who DOES believe marketing should be taken seriously?
Finding people who already believe what matches your offer are a helluvalot easier to turn into clients.

Hey Reticentbreeze,

I hate to share my situation in this much detail, but I am desperate. I will be brief.

I started content writing in 2018 and completed a few beginner digital marketing courses. In 2022, I ventured into social media management and Google Ads freelancing. Looking back, I realize my mistake was targeting small businesses that don't prioritize marketing. There's a common misunderstanding among small business owners that digital marketing is just about posting content on social media and running random ads on the cheap. As a result, I struggled to retain clients for more than a few weeks.

Because of this, I never got the chance to create and execute proper digital marketing strategies or learn how to evaluate and optimize campaigns effectively. Meanwhile, I continued taking courses on Coursera and LinkedIn Learning to improve my skills.

Now, at 29, I find my skill level and experience are not enough to meet most job requirements. Most of my knowledge is theoretical. I keep thinking that instead of trying to find a job locally at my age, I might have better luck looking for opportunities in foreign markets like the USA to implement my knowledge and gain practical experience. However, I am stuck in the research phase. I'm having difficulty pinpointing a buyer persona for my service and identifying relevant competitors. I've chosen PPC as my niche.

There's a lot to unpack and explain, and I'm sure I'm missing a few aspects. I will add more context as we discuss. Please help.

Also, I have a Fiverr gig offering monthly off-page SEO services. You can check it out here: https://www.fiverr.com/s/38KXo8Y.

Thank you!

I think you should start with digital marketing agency under experienced professional who know how to manage multiple client and grasp their strategy first when you got enought experience you can go with freelance..

Focus on enhancing your skills and the money will come.