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A new article on Mobile Marketer reports that cellular data consumption on smartphones increased 75% in March this year, and was up 27% from February as people spent more ... [read more]

Watch this video of Dr Terry Wu from New Neuromarketing. In this TED Talk, Dr Wu talks about how and why people buy. It's basically consumer behaviour in a new ... [read more]

TikTok, despite its controversies about handling user data, has seen a massive surge in usage especially during the pandemic as people are quarantined and looked to pass the time away. ... [read more]

CatchUp is Facebook's NPE team released a new app that puts emphasis on facilitating group phone calls. It's essentially Messenger Rooms, but for voice calls and lets users see when ... [read more]

Spotify Premium users have a new feature - Group Sessions. This allows users to take control of whatever's playing in Spotify Queue. A Group Session host can share a scannable ... [read more]

Here's an infographic from Impact which shows the basics of inbound marketing. This is important especially to those coming from a traditional marketing background and is entering the digital marketing ... [read more]

There are more than 1 billion internet users with disabilities or other impairments, and we should make our content more accessible to them. To start, here's an infographic on how ... [read more]

Microsoft unveiled on Build a brand-new supercomputer built for training massive AI models. The supercomputer is hosted on Azure, runs on more than 285,000 CPU cores, 10,000 GPUs, and ... [read more]

Twitter is limited-testing a new feature which enables users to limit who can reply to tweets. Per Twitter: "Before you Tweet, you'll be able to choose who can reply with ... [read more]

People watch tons of videos, spending an average of 6 hours and 48 mins watching videos per week. So, Search Engine Journal compiled a list of the 10 video search ... [read more]

Facebook is launching Shops on both its Facebook and Instagram social platforms. Per Facebook: "Facebook Shops make it easy for businesses to set up a single online store for customers ... [read more]

Here's an infographic from Social Media Today which shares tips on what makes consumers tick, and finally get them to buy.

Facebook announced that they have acquired GIF platform GIPHY in a deal that's reportedly worth $400M. We all know GIPHY is the most popular GIF database, and is integrated in ... [read more]

Google published its first article in a series of blog posts talking about SEO case studies, with the goal of sharing success stories which demonstrate the value of SEO. ... [read more]

Global healthcare is currently stressed at fighting the coronavirus, but it's not just healthworks fighting. Cue in the Folding@home project, a virtual supercomputer which, according to Science News, "uses crowdsourced ... [read more]

Last month I wrote that LinkedIn was testing its own polls feature, and is now officially launching the new feature. LinkedIn Polls work pretty much the same as with other ... [read more]

Facebook is rolling out Avatars to US users starting today, as confirmed by Facebook App Head Fidji Simo. Avatars provides users with a cartoonish character, similar to Bitmoji and Apple's ... [read more]

Facebook published a report on its Facebook Watch users, providing insights into what these viewers look for and how brands can use these insights to connect to these 720 million ... [read more]

Passwords are the basically the most basic way to secure any private information. And here's an infographic from LastPass, a well-known password manager app, which delved into a 3,250-people research ... [read more]

Facebook is introducing a new feature to Messenger, and it's called Rooms and supports up to 50 participants. However, unlike any other chat rooms, Messenger Rooms is spontaneous. In ... [read more]

No business is immune from a PR crisis. Yes, even the best-managed and well-versed teams will run into an ill-timed tweet, or perhaps a graphic which people might find too ... [read more]

Right, so remember the post last March when it was revealed that LinkedIn will get the ubiquitous stories feature? Well, now LinkedIn is now making that new feature available to ... [read more]

Hate it or love it, but gaming is a game-changer (pun intended) on modern culture. With a $196 billion marketing by 2022, it's no longer a subculture or a hobby. ... [read more]

It's no secret that video is the best content to engage with your audience, regardless of what platform you're using. And YouTube is making Video Builder video creation available to ... [read more]

Reverse engineering expert Jane Manchun Wong discovered that Facebook is testing out a new option which changes the background colour of a user profile when using the mobile app, depending ... [read more]

Video creation service Animoto recently conducted a survey comprising 1000 consumers and 500 businesses, and found that 75% of any given millennial's purchase decision were influenced by a brand's socmed ... [read more]

LinkedIn just released two new company targeting options for any marketer to use - Company Category and Company Growth Rate. Company Category This is a curated list from Forbes, Fortune, ... [read more]

Social Media Today reports that Alessandro Paluzzi discovered Instagram's test that would soon enable users to simulcast Instagram Live right to their Facebook Page. The screenshot above shows what would ... [read more]

A new article from Social Media Today discusses Facebook currently testing an option enabling users to keep Facebook Stories active for up to three days. Currently, Stories expire after 24 ... [read more]

VoIP and instant messaging software Viber is collaborating with the World Health Organization (WHO) on a chatbot to help fight misinformation about the COVID-19 pandemic. This partnership gives WHO the ... [read more]

Pinterest announced the launch of Verified Merchants programme, a new verification for brand profiles which meet Pinterest's quality and transparency requirements. Pinterest further adds: "We've launched the Verified Merchant Program ... [read more]

The travel and hospitality industry is already suffering from the effects of COVID-19, and Airbnb is one of them. In fact, it was reported that the lodging marketplace will pause ... [read more]

Here's Facebook's new 64-page guide of tips and notes to help brands maintain connection with their Facebook and Instagram audiences during the virus pandemic. The guide talks about Facebook and ... [read more]

Pinterest is seeing a surge in users, particularly in the US as it saw record numbers of Pin sharing. This surge also coincides with Pinterest's launch of its new Today ... [read more]

Developing your personal brand on social media It's like a broken record, but we all know that social media is a very important tool for marketers and professionals to ... [read more]

And again, I'm assuming every knowledge worker in the globe is working from home. And while most companies have VPNs and other security enhancements implemented on every staff's work device, ... [read more]

Online reviews help sway a consumer's purchasing decision. If I wanna buy a new ThinkPad, I'd hit up "ThinkPad X1 Carbon reviews", and read tech reviews from known tech blogs, ... [read more]

As expected, Snapchat is seeing a lot more usage than before as people spend more time indoors seeking an outlet, and staying connected with friends. And this week, the social ... [read more]

Professional social networking platform LinkedIn announced that they're providing free job listings to frontline and essential services during the COVID-19 pandemic to help ease the burden on organisations currently facing ... [read more]

The coronavirus pandemic is crippling the global economy, but many companies have implemented mandatory work from home policies. While many others know what it's like working from home, still many ... [read more]

With more areas locking down for quarantine amidst the COVID-19 pandemic, millions of knowledge workers would have to contend working from home for the time being until the curve is ... [read more]

Here's a video of Rob Balasabas talk about growing your business following with Chris Do, founder and CEO of The Futur. Here are key takeaways: Generating sales for a creative ... [read more]

Enabling your email marketing to become more efficient As the adage goes, email marketing is still one of the most effective and arguably affordable ways to reach out to customers. ... [read more]

Here's a video of blockchain enthusiast Joe Shaw talking about crypto investment, and the salient points are: Investment isn't about floating on a river; it's about choosing the river that ... [read more]

Facebook announced that they have added a new COVID-19 information panel which is featured at the top of all user news feeds. Per Facebook: "People can also follow the Coronavirus ... [read more]

Retail giant Best Buy announced that they're closing all retail stores to customers, and will switch to a kerbside model for anyone who wants to stop by and buy a ... [read more]

Adweek reports that TikTok is Snapchat's biggest advertiser last year, with 80% of its US ad spending dedicated to Snapchat. TikTok is Snapchat's top advertiser in 2019, surpassing brands like ... [read more]

LinkedIn announced that they're rolling out Conversation Ads beta today to all advertisers over the coming weeks. The new ad format builds on LinkedIn's current Messaged Ads, formerly called Sponsored ... [read more]

And they're called "fleets". In a report by The Verge, the microblogging social media site is currently testing fleets - tweets which appear in a separate timeline, and disappear after ... [read more]

A survey from market researcher Cassandra found that millennials and Gen Z consumers are more likely to follow influencers they consider most authentic and reliable. 89% of these consumers said ... [read more]

YouTube announced in a blog that they are updating the mobile app for iOS and Android with a new and more robust "Explore" tab and replaces the now-deprecated "Trending" tab. ... [read more]

Facebook announced in a post that they are shutting down its AR face-filtering app, MSQRD, this April 13. MSQRD is a face-filtering app for iOS and Android users, and was ... [read more]

Mobile Marketer reports that consumer retail spending via chatbots is expected to reach $142 billion come 2024, an increase from $2.8 billion from last year. Chatbot tech saved companies approximately ... [read more]

NY Times Magazine announced that they are launching this year's annual music issue with print ads that have interactive features. These interactive features will work with Google Lens, an image-recognition ... [read more]

Microsoft's Bing team launched a web portal for tracking COVID-19 infections globally. According to Michael Schechter, Microsoft's General Manager for Bing Growth and Distribution, "lots of Bing folks worked (from ... [read more]

Social Media Today reports that Instagram is currently testing an option which allows users to share live Instagram streams directly to IGTV once broadcast stops. The new feature was first ... [read more]