The well-known saying, ‘content is king’ is only half true.

If you want to have the type of website that consistently gets hundreds then thousands of daily readers – simply because people love to read the content you publish – then you need to create truly great content and actively promote it – for only that deserves to be crowned king.

That’s why in this post I want to introduce you to a process I call ‘The Rank Blaster Method’ – that will make your...

It’s no secret:

Blogging helps to attract and build an audience.

Whether you run a business blog, a niche or personal site, it can help establish your authority and position you as an influencer.

But if your writing fails to achieve any of this, it may mean that your posts don’t communicate your authority well enough.

And in this post I’ll show you exactly how to change that.

Read the whole post: 4 Proven Hacks To Add Authority To Your Content

I’ve got a confession to make. Sometimes – quite often actually – I absolutely hate writing. I know this sounds weird coming from a professional copywriter and content marketer – but I’m afraid it’s true.
Interview X2

Don’t get me wrong, there are times when I love writing – most of the time luckily. In fact I’d say the balance is about 70/30 in favour of my enjoyment at putting pen to paper or fingers to keyboard.

Effective content creation...

Five months ago I published a huge content marketing glossary on this site that generated some interesting results, and paved the way for a new content creation strategy that everyone can benefit from.

I first heard about the power of ‘glossary marketing’ – creating a huge A-Z glossary of industry terms – from SEO expert Lisa Parmley a few years ago.

I’d just invested in her excellent course and also purchased a short report about content archetypes, and one...

Welcome to episode 25 of the Content Champion podcast. On the show this time it’s my pleasure to be discussing automated content marketing software with Robbie Allen, Founder and CEO of Automated Insights.

Not only is Robbie a highly accomplished IT engineer with two masters degrees from MIT, but he’s also a prolific author, serial entrepreneur and mentor to multiple tech startups.

Big data is a hot topic at the time of writing, yet its ramifications and potential...