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SPLIT TESTING - are you split testing ??

Posted 3rd September 2014 at 01:32 PM by Matt Morgan

Are you split testing ?

Split testing is an interesting way to tweak your pages for the maximum conversion yet many people don't do it.

When Split testing I change one item per test, per time....... then move on. Here is what I mean

First I Split test 2 headlines, pick the winner.....i Use the winner- Done!

(NB The winner is the one which gets the better conversion or the most optins)

- I Split test 2 Subheadings...
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