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List Building - What is a Squeeze Page?

Posted 27th January 2009 at 09:39 AM by Robert Plank (Robert Plank's FREE Marketing, Copywriting and Programming Video Advice for Warriors)

A squeeze page is a lead capture page where the only goal is to build your list. You do not have offsite links, banner ads, or even an order button, just an e-mail subscription box. The only point of a lead capture squeeze page is to gather opt-in subscribers. Almost always, you present your offer in the form of a sales letter, to try to get people to subscribe. So what are the secrets to a high converting squeeze page?

The first thing you should do is add video. Search engines love...
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What Sales Tactics Should You Apply Immediately?

Posted 10th December 2008 at 10:03 AM by Robert Plank (Robert Plank's FREE Marketing, Copywriting and Programming Video Advice for Warriors)

http://www.youtube.com/watch?v=7dzlz_xDHpQ

If you already sell products on the internet, and you experience some decent conversions, there are a few simple tactics you can apply to double or sometimes triple your sales. In this business, increasing your conversion rate even from 1.0% to 1.1% can mean you can bid higher on keywords for more traffic, raise your prices for more profits, or outsource more product creation, article marketing, and video marketing. Anything you can apply...
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