The question posed in the title is one that merits deep consideration. At some point in time you may have asked yourself the same question in your head, but never really stuck around long enough to answer it.

It's very easy to reason to yourself that you're building a business, because why else would you put so much time into this? Why would you be willing to give up time spent with friends and family for a ball and chain behind a computer?

If you're going to go through...