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How to Turn Your Blog Into a Lead Generating Machine

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Posted 27th June 2017 at 12:05 PM by ej40

One of the most important components for your website is your blog. Using your blog you are able to position yourself as an expert with valuable content for your target audience which in turn will draw qualified traffic to your website.

Use these 5 tips to help you increase traffic and build a more qualified list of leads:

Blog Consistently: First and foremost keep your blog up to date. Yes we know you are a busy, we all are but it is important for your customers and search engines that you are blogging on current, relevant information. Even if you can only do one a month, make sure you are putting in the effort to help your blog work for you.


Focus on Your Customer: Use your blog as a way to share information that is relevant to your customer. When searching the internet people are mostly looking for an answer to a problem, providing that solution will not only help the customer but draw more attention to your website from search engine web crawlers. What problems does your product or service solve for your consumer? The answer to this questions is what you should be blogging about.

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