It's fair to say Matt Wolfe of Multiply Authority excels in all areas of running his content based business. An experienced online marketer, entrepreneur, affiliate marketer, podcaster and blogger - not to mention product builder, content marketer and teacher - this is definitely a man of many talents. So I was delighted when he agreed to be my guest on the show.

In our podcast together, Matt explains the foundation techniques behind starting your online content based business. He...

In show 51 of the Content Champion podcast, I'm delighted to be talking with Will Hoekenga, the experienced professional copywriter behind Copygrad - one of my favourite writing blogs. Will has developed a 'copy hierarchy of needs' to ensure our copywriting always meet our prospects' requirements - and we discuss his unique approach in this fascinating half-hour episode.

Will Hoekenga is one of those writers you're always pleased to hear from when their latest email drops into your...

In episode 49 of the Content Champion podcast, I'm thrilled to be talking about the SEO and link building landscape in 2016 with experienced digital marketing consultant, Ryan Stewart - founder of the massively successful online marketing agency Webris.

With a boatload of advice already available (just 3 weeks into the new year) on what is and isn't going to work in SEO over the next 12 months - I thought it would be a great idea to go straight to a genuinely high profile expert in...

Let’s talk about ‘work smarter’ content creation…

Over the last ten years I’ve spoken with a lot of small business owners and online entrepreneurs who find content creation a complete bore.

They come to me for their content production because they’ve been slogging away on content they’re either not happy with or simply can’t use.

And it all seems to them like a big waste of time.

Well it needn’t be – especially if you...

OK, so you've decided you need to grow your business and have just finished reading that book about online marketing - and it preaches the following philosophy (you know the sort of thing, you've read it now a thousand times)...

1. Start a blog

2. Help your audience

3. Watch the sales roll in

So you set up your blog and social media profiles…

You are pumping out multiple articles per week and sharing them furiously…...