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How to track click-to-call conversions on mobile sites and apps

Posted 10th February 2015 at 05:10 AM by Silvio Porcellana

As a marketer or website developer have you ever wished you could tell your customers exactly how many people clicked on their "click-to-call" buttons and links? Wouldn't this be a great way to show how effective the mobile site or native app you have built for them is?

The problem is, until recently there wasn't a really easy way to track "offline" actions such as click-to-call conversions: the best the site owner could do was asking the caller where they got...
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mob.is.it CEO
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4 tips to get a better ranking on Google mobile

Posted 2nd December 2014 at 05:05 AM by Silvio Porcellana

If you are using the Internet to do something - find a restaurant, buy a new pair of shoes, learn why the moon always shows us the same face - there are very good chances (actually, about 92% chances) that you are using a search engine to find what you are looking for.

At the same time we all know how we are increasingly relying on our mobile phones to browse the web, find information on the Internet and use apps to complete many of our daily task better, faster and more effectively....
Silvio Porcellana's Avatar
mob.is.it CEO
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Mobile marketing stats: some free white-label presentations for you

Posted 24th November 2014 at 04:21 AM by Silvio Porcellana

Selling anything is easier when we can use hard numbers and verifiable stats to show the customer our solution is solving a real problem into an existing and growing market.

So, to make things even easier for you we have put together a complete set of white-label presentations that you can use on your site or during your meetings to convince customers mobile is exactly what they need to give a boost to their business.

All these slides and PPT are totally white-label...
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mob.is.it CEO
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Views 654 Comments 0 Go to first new comment Silvio Porcellana is offline
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5 common objections when selling mobile sites and how to overcome them

Posted 4th November 2014 at 11:17 AM by Silvio Porcellana

Expert marketers and real closers know very well that when a prospect raises objections deep inside he is considering to buy - otherwise he wouldn't even bother asking questions.

What's important is to give an immediate and effective answer to these questions, solving as many doubts as possible, explaining clearly that what you are selling can help him reach more customers, save more money and do more business.

In this article we will list some of the most common objections...
Silvio Porcellana's Avatar
mob.is.it CEO
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Views 670 Comments 0 Go to first new comment Silvio Porcellana is offline


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