Obviously, keyword anchor text which links content are as important to your strategy but as a wise old woman once told me: "Sweep around your own back door step before sweeping someone else's." You can have tons of great content and still have, from an optimization standpoint, not achieve a keyword rich environment. Earlier I spoke about keyword anchor text. Before even understanding what that is, you must know how to optimize content. Think about optimized content as two vehicles of the...

Creating back links is a key way of driving website traffic to your site. Back links help to improve the importance of your website. If your website has lots of valuable back links pointing to it, search engines will view your site as more important and therefore prioritize it’s rank on their results pages.

You should target webpages that have high pagerank and try and get backlinks on these sites. Also, don’t forget to use anchor text on the sites that allow it. This is easy...