Small Budget? Big advertising needs? Then barter is the solution you have been seeking. Barter makes perfect sense for businesses of any size trying to expand and advertise to gain a new customer base.

One of the most expensive and often most difficult aspects of running a business is the advertising side of things. You need to advertise to get new customers, but without new customers your advertising budget may be limited to nil. This is when barter and trade exchanges can be one of...

Barter is very misunderstood. Most believe it to only be direct trading where you trade your watermelons for someone else's eggs. This requires people to directly need what each other offers, and can become quite difficult, because the given value of each product must be the same, and sometimes one person will not need the exact amount the other would have to offer for it to be a fair trade.

Trade exchanges and barter memberships change these dynamics and make better business sense...

Barter is one of the oldest, yet most misunderstood industries around. So many people still believe to do barter you must trade one item for another, say apples for oranges, yet with modern day barter memberships and communities nothing could be farther from the truth.

Why is it that this industry is so misunderstood?

Some of the ways the rich stay rich and no one else makes the money is secrecy. No one will give away the secrets of their millions, their own bread and butter....

Barter done effectively can take business to new levels, can bring in new customers and leave more liquid capital in the business. In today's current economic turmoil, you have to begin to think outside the box as a business owner, in order to keep your business afloat.

And all those are reasons why you and your business need to be using barter.

Used effectively barter can move idle inventory. Your business has stock that isn't moving, not only are you losing out because...