It's a simple formula really. Direct traffic towards a funnel, which sorts and finds leads, which you then make an offer to. Provide an offer which has enough margin to cover your time and costs, and wal lah (I'm Texan not French :)) you've got profits.

Now just think of offers which are either evergreen, or so profitable now that you can't resist, and you'll enjoy Internet Marketing.

Promote dumb offers, get the formula wrong, forget what it's really about (lose focus),...

Andrea Scafidi is the owner of Home Business Ideas and Opportunities at Save2YearsOfYourLife.com and reviews popular home business ideas and opportunities. Andrea’s most popular home business recommendation is the Plug-In Profit Site at: http://www.PlugInProfitSite.com/main-27241 where you can get your own money-making website setup in 24 hours!

http://www.youtube.com/watch?v=PCwx14cnG5A

As a copywriter, you probably maintain some kind of swipe file, which is an archive of headlines, phrases, and entire sales letters that contain sales materials that you like, so you can re-use the same strategies in your own sales letters and hopefully hit on some of the same hot buttons as the original copywriter did. But my question to you is, do you maintain the most important swipe file of all, which is the "Made Me Buy" swipe...