Search Engine Optimization Tips
Posted 19th January 2012 at 03:48 AM by yesacpow
Website owners are always looking for ways to be on the first page of a Google search. Being on the first page means that your website will receive more hits and your page’s profits will increase exponentially. Even the least technologically savvy person can run a successful website when they research search engine optimization tip ideas to increase their viewing audience.
Search Engine Optimization Tip #1: Content
People who are talking about a search engine optimization tip always say that “Content is King”. This is a motto that website owners should live by. Content must be high quality for people (and search engines) to bother looking at it. Focus each post around the keyword and ensure that the keyword is repeated several times throughout. The keyword density for articles should be between 1% and 2% for search engine optimization. Keep the content fresh by publishing at least a few times a week on a blog. This new, useful site content will increase readership and make your page more relevant to search engines.
Search Engine Optimization Tip #2: Create a Site Map
Another great search engine optimization tip is to create a site map. This is simply a page that lists and links to all of the major pages on your site. These maps make it much easier for search engines to crawl the website. They also make it easier for readers to navigate their way through the site to pages that are of interest to them. Generally speaking, the less clicks that it takes a user or search engine to find a particular page, the better. This search engine optimization tip can be implemented quickly and easily.
Search Engine Optimization Tip #3: Skip the Flash
Using a flash or splash page is a great way to get people’s attention. However, search engines are not people. It looks great but does nothing for search engine optimization because it doesn’t link to a single page. Those in the know give the search engine optimization tip to not use frames at all and to use flash as little as possible. If flash is a must, make sure that there is text and navigation links on the page as well beneath the fold that search engines can use for information.
Search Engine Optimization Tip #4: Link Exchanges
This search engine optimization tip is extremely important – link to other sites and have them link back to you. Search engines work in much the same way that high school groups do. The engine looks at other sites to see if a website is cool and popular. The more links going to your website, the better the website’s search engine optimization will be. Make sure that your site is being linked to by reputable sites though, not “link farms” that simply have lists of links to other completely unrelated websites. Links should appear natural and organic, not like spam. Having a disreputable site link to a website is like saying that the chess club was really fond of you in high school – not very worthwhile.
Search Engine Optimization Tip #5: Article Exchanges
Doing an article exchange is a great search optimization tip that is a combination of having fresh content and link exchanges. Article exchanges involve contacting the owner of another high quality site and offering to write an article for their site. The article must be original, exclusive to the other site and of course, have a link back to your site. The other owner can then write a similar article on topic for your site. Article exchanges such as this are becoming more and more common to help increase the search engine optimization for websites.
Search Engine Optimization Tip #6: Social Media
Social media is here to stay and is now an important part of search engine optimization. Make sure that your website has a presence on Facebook, Twitter, Digg, StumbleUpon, Google+, LinkedIn, YouTube, Tumblr and Flickr. A good search engine optimization tip is to find specialized social media sites that fit with your niche and make sure that your website has a presence. There are old sites disappearing and new sites emerging everyday so this is something that needs to be revisited often.
Search Engine Optimization Tip #7: Images
A good thing to remember when looking for a search engine optimization tip is that search engines can only search text. Images are great – crucial to attracting and keeping reader attention. However, make sure that every image has descriptive text attached with it. The more descriptive, the better because this is the only thing that search engines will be able to see. Add captions and “ALT” tags to images so that the search engines will search what the image is about as well. Even adding descriptive text in close proximity to any images can make a huge difference.
The best search engine optimization tip of all is to remember to consider SEO when making and updating a website. Keep on top of search engine optimization techniques and implement them into the website.
Feel free to also check out my Internet marketing blog for more tips and strategies to make passive income online.
Search Engine Optimization Tip #1: Content
People who are talking about a search engine optimization tip always say that “Content is King”. This is a motto that website owners should live by. Content must be high quality for people (and search engines) to bother looking at it. Focus each post around the keyword and ensure that the keyword is repeated several times throughout. The keyword density for articles should be between 1% and 2% for search engine optimization. Keep the content fresh by publishing at least a few times a week on a blog. This new, useful site content will increase readership and make your page more relevant to search engines.
Search Engine Optimization Tip #2: Create a Site Map
Another great search engine optimization tip is to create a site map. This is simply a page that lists and links to all of the major pages on your site. These maps make it much easier for search engines to crawl the website. They also make it easier for readers to navigate their way through the site to pages that are of interest to them. Generally speaking, the less clicks that it takes a user or search engine to find a particular page, the better. This search engine optimization tip can be implemented quickly and easily.
Search Engine Optimization Tip #3: Skip the Flash
Using a flash or splash page is a great way to get people’s attention. However, search engines are not people. It looks great but does nothing for search engine optimization because it doesn’t link to a single page. Those in the know give the search engine optimization tip to not use frames at all and to use flash as little as possible. If flash is a must, make sure that there is text and navigation links on the page as well beneath the fold that search engines can use for information.
Search Engine Optimization Tip #4: Link Exchanges
This search engine optimization tip is extremely important – link to other sites and have them link back to you. Search engines work in much the same way that high school groups do. The engine looks at other sites to see if a website is cool and popular. The more links going to your website, the better the website’s search engine optimization will be. Make sure that your site is being linked to by reputable sites though, not “link farms” that simply have lists of links to other completely unrelated websites. Links should appear natural and organic, not like spam. Having a disreputable site link to a website is like saying that the chess club was really fond of you in high school – not very worthwhile.
Search Engine Optimization Tip #5: Article Exchanges
Doing an article exchange is a great search optimization tip that is a combination of having fresh content and link exchanges. Article exchanges involve contacting the owner of another high quality site and offering to write an article for their site. The article must be original, exclusive to the other site and of course, have a link back to your site. The other owner can then write a similar article on topic for your site. Article exchanges such as this are becoming more and more common to help increase the search engine optimization for websites.
Search Engine Optimization Tip #6: Social Media
Social media is here to stay and is now an important part of search engine optimization. Make sure that your website has a presence on Facebook, Twitter, Digg, StumbleUpon, Google+, LinkedIn, YouTube, Tumblr and Flickr. A good search engine optimization tip is to find specialized social media sites that fit with your niche and make sure that your website has a presence. There are old sites disappearing and new sites emerging everyday so this is something that needs to be revisited often.
Search Engine Optimization Tip #7: Images
A good thing to remember when looking for a search engine optimization tip is that search engines can only search text. Images are great – crucial to attracting and keeping reader attention. However, make sure that every image has descriptive text attached with it. The more descriptive, the better because this is the only thing that search engines will be able to see. Add captions and “ALT” tags to images so that the search engines will search what the image is about as well. Even adding descriptive text in close proximity to any images can make a huge difference.
The best search engine optimization tip of all is to remember to consider SEO when making and updating a website. Keep on top of search engine optimization techniques and implement them into the website.
Feel free to also check out my Internet marketing blog for more tips and strategies to make passive income online.
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