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Posted 4th March 2009 at 03:33 PM by Zale

A quick summary of Direct program.
640 Keywords - Each keyword Broad and Exact
7 Different ads. Each for all keywords
Ad1 - feature of solution
ad2 - Focus on customers feeling of stress
ad3 - Focus on the result of using product
ad4 - focus on customer feeling of worry
ad5 - focus on solving practical problem faced by customer
ad6 - Feature Price of product a
ad7 - Feature Price of product b
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