15th Post
Posted 4th March 2009 at 03:35 PM by Zale
Hi Wes and other readers,
Thanks Wes for your input. I realize you are very busy.
This post history is only tangibly about T202. But, I like posting here because T202 has really helped me focus on the business side of things.
I had read that link. It makes it clear that I need to set preferences on a day by day basis.
I think one of my problem is with the advertiser.
Yesterday I had 140 clicks to the advertiser, over the last three days it totals close to 300 clicks. The advertiser says they had a $26.42 7 Day EPC - which means I should have made approximately $72.00. I have made ZIP!
With high quality scores - I should be on step 4 of my plan - Working on the profits - I am still on Step 3 -finding the keyword/ad combos that are generating clicks.
I have sent three e-mails to various addresses that are from the affiliate manager of the program and have received no responses back. I asked him if everything was in place.
I have concluded that there is something not kosher with the advertiser. Either their systems are not working correctly or there is a delay between a click and a sale beyond the scope of my testing. ie: The nature of the sale may include that. They may not register the sales until days after the click or until they are paid. And that would be fine - but I need to know and its not described anywhere. The lack of response to my e-mails is quite disturbing.
I have lots of experience with the keywords (remember I am going after a niche) therefore I am going to find another advertiser who the data I have collected will be relevant.
Unless I choose the exact same product, I will have to modify my keyword list.
I am going to let it run one more day.
Any thoughts are appreciated as always.
Results from yesterday:
Impressions up 25%
Clicks up 100% (doubled)in google reporting, 50% from CJ
(t202 is currently not reporting - so I can't provide the numbers)
I set the campaign termination date to Saturday and will start a different product on Saturday as per the discussion above.
I have again adjusted prices for keywords to move them into the 3-8 positions. But instead of using yesterdays averages, I am using time from being of campaign. (Duh!)
My spreadsheet tracks on daily basis. I have added a row to total or average - depending on the numbers.
Zale
Thanks Wes for your input. I realize you are very busy.
This post history is only tangibly about T202. But, I like posting here because T202 has really helped me focus on the business side of things.
I had read that link. It makes it clear that I need to set preferences on a day by day basis.
I think one of my problem is with the advertiser.
Yesterday I had 140 clicks to the advertiser, over the last three days it totals close to 300 clicks. The advertiser says they had a $26.42 7 Day EPC - which means I should have made approximately $72.00. I have made ZIP!
With high quality scores - I should be on step 4 of my plan - Working on the profits - I am still on Step 3 -finding the keyword/ad combos that are generating clicks.
I have sent three e-mails to various addresses that are from the affiliate manager of the program and have received no responses back. I asked him if everything was in place.
I have concluded that there is something not kosher with the advertiser. Either their systems are not working correctly or there is a delay between a click and a sale beyond the scope of my testing. ie: The nature of the sale may include that. They may not register the sales until days after the click or until they are paid. And that would be fine - but I need to know and its not described anywhere. The lack of response to my e-mails is quite disturbing.
I have lots of experience with the keywords (remember I am going after a niche) therefore I am going to find another advertiser who the data I have collected will be relevant.
Unless I choose the exact same product, I will have to modify my keyword list.
I am going to let it run one more day.
Any thoughts are appreciated as always.
Results from yesterday:
Impressions up 25%
Clicks up 100% (doubled)in google reporting, 50% from CJ
(t202 is currently not reporting - so I can't provide the numbers)
I set the campaign termination date to Saturday and will start a different product on Saturday as per the discussion above.
I have again adjusted prices for keywords to move them into the 3-8 positions. But instead of using yesterdays averages, I am using time from being of campaign. (Duh!)
My spreadsheet tracks on daily basis. I have added a row to total or average - depending on the numbers.
Zale
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