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Posted 4th March 2009 at 03:41 PM by Zale

yacobir wrote: Good luck with your next sale! Don't try to figure out too much information from one sale - it can't tell you anything yet.

Thank you for your comment.
I will try not to.
I am just reporting the kind of analysis I was doing.

The only thing I have done is increase my daily budget with part of the sale amount.

Enough money was made to justify it.
It still doesn't cover the daily nut. But, I had a budget in place - the extra money might as well go to generating some more sales and getting me even better data.

My approach of daily adjusting the CPC is reducing my cost per click and increasing my percentage of clicks based on traffic. The extra budget money will drive more clicks and more sales.

With more sales I will know which keywords and ads are non-producing.

The next step in the plan.

Zale
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