You Are Not Alone...
82' was an attempt to start a door to door blitz to sell these little alarms that attached to your door. One sale.
84' started the first mobile auto oil change business that came to your home. Dismal failure.
85' sent out 10,000 direct mail pieces for a bumper sticker company. Not one response. Sucked...
countless ads that were dismal at best. Business advice that blew chunks. Sales letters that got 0 response.
2 cars repossessed. Evicted from my apartment. Electric turned off.
I've been a failure more times than I can remember...
all that and it was only the beginning.
92' bought a grocery store that went out of business 9 months later.
94 had a house foreclosed on.
Fast forward to now...I still suck at times...
but I'm also successful.
Wasn't a bright thought that ever occurred to me, but I kept on keeping on. Persistence pays off.
Most copywriters won't ever tell you about their failures. They want you to believe they've always hit home runs. Bullshit. They've had more failures than winners.
Embrace your failures...no, love your failures.
The difference between those who make it big and those who don't is the determined dogmatic desire to succeed.
My failures have taught me a lot. I've worked with some of the biggest companies in the world. Private jet...nice cars...never would have been possible if i'd let failure knock me down.
So, no, you're not alone. Virtually anyone that's ever been successful has had failures.
The difference between those who succeed and those who don't is how you handle your failures.
P.S. The headline I used is the most successful headline ever used for an email...according to tests.
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Cheers, Laurence.
Writer/Editor/Proofreader.