Prove it

by joe golfer

Posted: 10 years ago 3 replies

COPY WRITING

Prove it. Prooooooovvvvve it.

So many, many, many sales letters lack proof. It's an afterthought at best.

This should help.

https://www.marketingresults.com.au/proof-elements/

(via Colin at CofC and Jo Han Mok)

#prove

nmwf 10 years ago

I love everything that site puts out!
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Write comprehensible articles on *any* topic in seconds with First Draft...
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ajwalton99 10 years ago

Very few people realize that writing copy
is like being a lawyer.

You can't just say something, you need
to prove it - beyond reasonable doubt.
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- 1 reply
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- marciayudkin 10 years ago
  
  Make sure you also see the detailed explanations and examples of the infographic at https://www.marketingresults.com.au/blog/proof.
  
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  Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
  
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