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Looking for swipe or resources to write copy to attract small business owners

by amoeba
3 replies
Hi, i am looking for resources , or landing page swipes to attract small business owners to sell my services. who would you get some inspiration from or any sales pages i can practice writing?
#attract #business #copy #owners #resources #small #swipe #write
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  • Profile picture of the author GordonJ
    Originally Posted by amoeba View Post

    Hi, i am looking for resources , or landing page swipes to attract small business owners to sell my services. who would you get some inspiration from or any sales pages i can practice writing?
    YOU want to sell your services...

    to small business owners. And you want to swipe or be inspired from a sales page which is similar to what you want to do?

    This is what you told us.

    But, what are the SERVICES you are offering?

    Small business owners can be grouped by services, or products or 1001 distinct nuances...and every business owner thinks his is unique, even the franchise owners.

    So, to help yourself, you begin by identifying exactly what services you will be offering?

    Who, needs and/or wants those services? The concept that every business wants more customers is a false premise, and also, EVERY business wants/needs to market/advertise/promote, is just a myth.

    What experience do you have as a small business owner? What results have you gotten from using the same services you want to foist on other business owners?

    I don't know, but a wild guess has you buying into the whole digital agency concept where you sell SEO, web services to local businesses. Good luck if that is what you are trying to do, you can join the other 100 thousand trying it and not making any money.

    IF, however, you do have a legit service to offer, then you prioritize by the cost and who can afford and has demonstrated the willingness to spend money on your type of services.

    Honestly, just not enough information to help you out, there is not a one size fits all template for selling services to small businesses, which appears to be what you are seeking...yes? No?

    GordonJ
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    • Profile picture of the author amoeba
      Thanks for the response Gordon. I understand i came of as a total newbie. i am not a copywriter. i am affiliate marketer from past 10 years specializing in paid media specifically facebook, native and SSP's. i have several PPcall Campaigns running from past 3 months, untouched and still profitable. thats what got me thinking, its super easy. and i can get paid 2x if i go direct with the companies. so its more about increasing my current ROI, ability to scale my current operation rather than buying into get rich quick stuff.

      i have my ideal customer avatar, their problem solution awareness, the Big Hook, cause, mechanism to solve that problem and offers in place. where i am lacking is, the structure of copy. i am skipping the lead magnet part since my prospects are fairly aware about the problem, solution.

      Beside, copywriting has always been on my to-do list but i never gave any serious attempt to acquire this skill. so here i am now. thats why i want to hand write copy in same niche, i am already handwriting copies from the greats ( currently Gary B). would be great if you can suggest me some good copywriters or copies to follow in service niche.

      My current competition have very basic approach towards the copy, i guess they are getting clients from one on one meetings. however, i'd rather get the clients interested in my services via ads, and then follow through by other means. might be costlier but its a scalable method, and i know how to do that.
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  • Profile picture of the author ewenmack
    Originally Posted by amoeba View Post

    Hi, i am looking for resources , or landing page swipes to attract small business owners to sell my services. who would you get some inspiration from or any sales pages i can practice writing?
    You having the answer to a problem they and others can't solve.

    Now that's a novel approach to attraction.

    Best,
    Ewen
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