Joined after pouring over ad copy and VSL content for months.
My eye's are bleeding and I can't take any more.
Time to execute and experiment.
Ive launched a new SAAS in the IT services industry B2C.
I plan on starting with a VSL script and creating a simple WHITE BACKGROUND with Text voice over pitch.
Then tuning it with A/B testing over time.
But one pattern ive seen, is that there are trends in marketing and AD copy like everything else.
Is the white background/black text voice over pitch still viable and a good starting point to learn by doing?
( Producing video definitely aligns better with my abilities than just text based AD copy. )
Or you do have other recommendations / approaches?