I''ve been able to successfully get some momentum in securing copywriting clients, but now that I have a couple, I'm realizing how truly time consuming doing proper research, and providing compelling copy, can be for each client.
Luckily I am also local business marketing strategies as well (for the bulk of my marketing-based income), but I'm wondering, what is the typical "exit strategy" for someone who does actually build a full-time income off of copywriting?
What happens when you've been doing it for 10, 15, or 20 years and then decide to pack up your copywriting business?
Since the income is mainly dependent on you doing the work (not sure how many copywriters sub-contract their clients out to other copywriters), how do you truly "retire" as a copywriter.
Is that where having contracts that include a percentage of profits come in to play? So that you continue earning revenue long after you stop writing copy?
Or what would be the next step?
Information products? Create your own coaching program and teach other copywriters for a monthly continuity, etc.
Just curious what the thoughts are of some of the more veteran copywriters here in terms of what their "end goal" would be...