Gary Bencivenga swipe file?

Nick Copy 14 years ago

Thanks Joe, you always deliver!
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- Matt James 14 years ago
  
  This is a goodie...
  
  Bencivenga 100 Seminar
  
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  2 replies
  
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  Conversion Gods
  Delicious Sales Copy
  
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  colmodwyer 14 years ago
  
  Originally Posted by Matt James
  
  This is a goodie...
  
  Bencivenga 100 Seminar
  
  There's a Bencivenga swipe file premium if you buy that DVD too.
  
  Colm
  
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  www.FreeSwipeFile.com -- Free Archive of Sales Letters for Copywriters and Marketers...
  
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  Jomuli3 12 years ago
  
  Originally Posted by Matt James
  
  This is a goodie...
  
  Bencivenga 100 Seminar
  
  Having Gary Bencivenga's letter in his own handwriting was quite exciting.
  
  I have been Gary's copywriting student. His copywriting techniques and strategies are awesome.
  
  I purchased, among other copywriting courses, Gary's course that comprised a manual/seminar transcript, DVDs and a document he calls his 'secret weapon for boosting response.'
  
  Ask any top Copywriter all point at Gary as 'the best Copywriter' in the world with over 40 years of experience.
  
  I think he is.
  
  His copy lacks hype. It is saturated with overwhelming proof of what he claims.
  
  If you buy his course you will find a DVD that has some of his best ads.
  
  Gary has put up a condition for his intellectual property. What you buy remains the 'sole and exclusive property' of his company.
  
  No wonder you can't find his works/course anywhere, not even on Ebay.
  
  John
  
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KingOfContentMarketing

14 years ago

Here's a blast from the past (1980):
Gary Bencivenga Advertising Swipe Copy Example (rare) | Learn from one of the greats!

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Marketing is not a battle of products. It is a battle of perceptions.
- Jack Trout

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mogulmedia

14 years ago

Damn, I wish I could write copy like him!

I always give it a go thinking "how difficult can it be" and end up boring myself senseless!

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Rezbi 14 years ago

Originally Posted by mogulmedia

Damn, I wish I could write copy like him!

I always give it a go thinking "how difficult can it be" and end up boring myself senseless!

Why don't you try writing for a market you have some interest in?
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JasonParker

14 years ago

Originally Posted by mogulmedia

Damn, I wish I could write copy like him!

If you read his Marketing Bullets, he talks about how he failed miserably and it took him about 10 years to really get his barrings.

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perryny

14 years ago

Here's a print ad for his own product:

http://successfulcomputerconsulting....nt/1995_ad.jpg

He was offering the product on-line back in Nov. 2011 when I bought it, but it seems the website has since been taken down. You can see an archive of the sales page at:

How To Get a New Job Fast - Gary Bencivenga

If anyone has one of his magalogs, I would love to see what it looks like.
Thanks,
-Rob

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JasonParker

14 years ago

Originally Posted by perryny

Here's a print ad for his own product:

http://successfulcomputerconsulting....nt/1995_ad.jpg

He was offering the product on-line back in Nov. 2011 when I bought it, but it seems the website has since been taken down. You can see an archive of the sales page at:

How To Get a New Job Fast - Gary Bencivenga

If anyone has one of his magalogs, I would love to see what it looks like.
Thanks,
-Rob

Nice. I love those ads.

It's funny that copywriters everywhere consider Bencivenga to be the best copywriter of all time, which I'm sure he is with his track record, but it's funny that we can hardly find any of his ads.

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KingOfContentMarketing

14 years ago

Here's some more Gary B copy courtesy copywriter Roy Furr:
http://www.theoliveoilsecret.com/
http://www.freshpressedoliveoil.com/oliveoil.htm
http://www.freshpressedoliveoil.com/vinegars.htm
https://www2.freshpressedoliveoil.com/a/APHKFB2011

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Marketing is not a battle of products. It is a battle of perceptions.
- Jack Trout

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enger 12 years ago

I hope this isn't too late, but here is another ripper for the Rosengarten Report... Notice how Gary 'transports' the reader with his imagery and concrete descriptions. My gosh, to have his writing abilities!

DavidRosengarten.com
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Gary Bencivenga swipe file?

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