Is it Script Writing or Copywriting

Copywriting tends to refer to sales copy, which I guess you could connect to a script (if say you were to write out the script for video copy or something like that).

One would have to wonder... if you're going to be starting a service
offering something... but you're not sure what you're offering, should
you even be offering it?

Not trying to sound rude, but in order to succeed... you need to know
exactly what it is you do, so you can convey that to a prospect clearly
and specifically as possible.

The fact that you have doubt about what you should call it, or what the
difference is, makes me wonder if you've fine-tuned your niche and USP
as clearly as possible.

I was to see you succeed... and not being able to competely tell a client
the end result benefits they'll get... well, it will put you on shaky ground.

Try and think of what your service is... then picture the end result benefit
that you'll offer a client. then make yourself different or position yourself
as different/unique/better... and use that in your marketing.

Scripting and copywriting are different, but have similar objectives and approaches in terms of sales. Learning about copywriting will give you a good idea of how to write a sales scrip, but scripting does have differences, depending on the medium, phone, Video, Audio, etc..., that you are using it for.

I would seek to learn more about copywriting and how the sales flow works, and then see how you can turn that into a script for the service(s) you want to apply it to. It would also be a good idea to find fellow warriors that are selling a video sales letter course.

A very good one is right here: Keep Ken Strong | Supporting Ken Strong's Cancer Treatment

Good luck,
Darin Walker

Before you starting writing any pages for your website to sell your services, you definitely have to be clear on your focus and purpose.

Script writing for videos and radio ads are definitely a form of copywriting since you are usually selling a product or service or trying to get the prospect to take some kind of action.

Whenever you are trying to get a prospect to take some action by using any form of media, such as web pages, direct mail, brochures, radio, or tv, you are creating copy.