by bsbear
3 replies
What is the best place for someone who is new to copywriting to start out looking for clients and possible projects?
#advice #start
  • Bsbear,


    here's a few tips to get started in searching for clients:


    1.) Put up a 'for hire' thread in "Warriors for Hire" sections of this forum. Also, you might want to consider offering some review copies - Ill explain better in a sec.

    2.) Contact people with poor web copy, on Clickbank etc. You'll be amazed at how much poor copy there is in this world. Look in your local newspapers, flyers, junk mail - the list goes on, but you get an idea of what I'm talking about.

    3.) Try non-profit organisations. Tell them you're a new copywriter (explain to them what what it is you do - more often than not, people don't know us by the term 'copywriter'), and you'd like to write some copy for them for free in order to build a portfolio.


    4.) Offer people free or cheap review copies. I know this sounds counter-productive to making money/getting good clients, but you need to build a good portfolio.

    Otherwise, you could say this: "Hey, I'm a new copywriter, looking to build a portfolio. I've got some ideas for your copy. How about you pay me X amount if I improve your copy?"

    Not those exact words, but something similar.

    5.) Take a product/make one up and write copy for it. The only problem with this is, you can't get any results from it.

    That's the biggest thing: the ability to show what results you got for your clients. If you can say "This is a piece I did last month, and it's converted at 10%", it's ten times better than just a shiny looking piece of copy that's untested.


    This should get you started. To sum up:

    1.) Make a 'For Hire' thread.
    2.) Find crappy copy in your local area, online and everywhere inbetween, and offer to rewrite it (you could even write on-spec, though that runs the risk of no payment/testimonial)
    3.)Offer to work free of charge for NPOs.
    4.)Free copy in return for building a solid portfolio of work, testimonials and results.
    5.)Make a product up and write copy for it.


    If you need any more ideas, let me know.


    Ben.
    Signature
    50% converting squeeze pages, 12% converting WSO's, and more...
    BenPalmerWilson Copywriting
    {{ DiscussionBoard.errors[6809237].message }}
    • Profile picture of the author bsbear
      Originally Posted by CharismaticMannequin View Post

      Bsbear,


      here's a few tips to get started in searching for clients:


      1.) Put up a 'for hire' thread in "Warriors for Hire" sections of this forum. Also, you might want to consider offering some review copies - Ill explain better in a sec.

      2.) Contact people with poor web copy, on Clickbank etc. You'll be amazed at how much poor copy there is in this world. Look in your local newspapers, flyers, junk mail - the list goes on, but you get an idea of what I'm talking about.

      3.) Try non-profit organisations. Tell them you're a new copywriter (explain to them what what it is you do - more often than not, people don't know us by the term 'copywriter'), and you'd like to write some copy for them for free in order to build a portfolio.


      4.) Offer people free or cheap review copies. I know this sounds counter-productive to making money/getting good clients, but you need to build a good portfolio.

      Otherwise, you could say this: "Hey, I'm a new copywriter, looking to build a portfolio. I've got some ideas for your copy. How about you pay me X amount if I improve your copy?"

      Not those exact words, but something similar.

      5.) Take a product/make one up and write copy for it. The only problem with this is, you can't get any results from it.

      That's the biggest thing: the ability to show what results you got for your clients. If you can say "This is a piece I did last month, and it's converted at 10%", it's ten times better than just a shiny looking piece of copy that's untested.


      This should get you started. To sum up:

      1.) Make a 'For Hire' thread.
      2.) Find crappy copy in your local area, online and everywhere inbetween, and offer to rewrite it (you could even write on-spec, though that runs the risk of no payment/testimonial)
      3.)Offer to work free of charge for NPOs.
      4.)Free copy in return for building a solid portfolio of work, testimonials and results.
      5.)Make a product up and write copy for it.


      If you need any more ideas, let me know.


      Ben.
      Hey thanks! That's some great info to get me started.

      For a little background, I got into online writing for some blogs/websites a few years ago and it was a nightmare. Due to the overabundance of fiverr-like writers everyone expected so-called quality blog posts and articles for rock bottom prices (around $5 for 500+ words) and at that price point I couldn't even compete regardless of the quality of my work.

      Now I'm back to give it another shot, although this time in what I think will be a much more lucrative field, the copywriting side of things.

      Thanks for the advice.
      {{ DiscussionBoard.errors[6809260].message }}
      • Originally Posted by bsbear View Post

        Hey thanks! That's some great info to get me started.

        For a little background, I got into online writing for some blogs/websites a few years ago and it was a nightmare. Due to the overabundance of fiverr-like writers everyone expected so-called quality blog posts and articles for rock bottom prices (around $5 for 500+ words) and at that price point I couldn't even compete regardless of the quality of my work.

        Now I'm back to give it another shot, although this time in what I think will be a much more lucrative field, the copywriting side of things.

        Thanks for the advice.

        No problem man.


        I started out as an article writer; At the end of that road, I was regularly charging $25 for 500 words - I'm a high maintenance writer

        But yeah, if you truly love writing, copywriting is where it's at. That's where the challenge and excitement is.
        Signature
        50% converting squeeze pages, 12% converting WSO's, and more...
        BenPalmerWilson Copywriting
        {{ DiscussionBoard.errors[6815523].message }}

Trending Topics