A Message from David Ogilvy...

14 replies
#david #message #ogilvy
  • ...and the great news is - it's as true today as it was then (even more so).


    Steve


    P.S. If the inter web and all its shenanigans are getting you down. Desperately trying to get traffic (at hellish costs). Baffling, expensive, never ending, constantly outbidding seo nonsense (and waiting months for it to kick in). Endless and mostly aimless emails reaching all the freebie seekers,who don't intend buying anything "cos everything is free on the net"...

    Just start sending out a few decent letters or flyers. With almost instant, measurable results. Do them well, and the money and profits start cascading in...wonderful.
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  • Profile picture of the author Scott Murdaugh
    Sorry for blowing the thread up. But I feel this is fitting...

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    Over $30 Million In Marketing Data And A Decade Of Consistently Generating Breakthrough Results - Ask How My Unique Approach To Copy Typically Outsells Traditional Ads By Up To 29x Or More...

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  • Yes, a great Ad.

    It would be fine with me if we make all the threads about the late great Mr Ogilvy.


    Steve
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    • Profile picture of the author Pusateri
      Originally Posted by Steve The Copywriter View Post

      Yes, a great Ad.

      It would be fine with me if we make all the threads about the late great Mr Ogilvy.


      Steve
      Yes. Everybody post your favorite Ogilvy ads, videos, articles and quotes.
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  • Here are the main books.

    "Confessions of an Advertising Man" - David Ogilvy

    "Ogilvy on Advertising" - David Ogilvy

    The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising - a biography by Kenneth Roman

    And good news, soon to be re - published on 6 Dec 12 -

    "The Unpublished David Ogilvy" - David Ogilvy

    Previous editions of this book are selling for up to $634.21. The reissue will be around $17.00.

    (might be a good idea to get your beloved one to buy it for your christmas present - just say "Darling, forget the cologne, this is the greatest ever investment for 17 bucks." Read and apply the techniques and buy a chateau in France. Be cool wouldn't it? Get the book and do what Ogilvy did and buy the house).


    Steve
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    • Profile picture of the author RichBeck
      Originally Posted by Steve The Copywriter View Post


      And good news, soon to be re - published on 6 Dec 12 -

      "The Unpublished David Ogilvy" - David Ogilvy

      Previous editions of this book are selling for up to $634.21. The reissue will be around $17.00.

      Steve
      Steve,

      I know the book is awesome.... But, the title should be changed...

      "The Unpublished David Ogilvy" - David Ogilvy

      to

      "The Once Published David Ogilvy" - David Ogilvy



      God Bless,

      Rich Beck
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  • Profile picture of the author james kirk
    There's a photo in Ogilvy on Advertising of his castle--I think it's in France? It was amazing. Master salesman and businessman.
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    To your success!

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  • And the real salesmanship started when he very successfully sold Aga's in the UK.

    He did publish a guide "How To Sell Aga's" I did have it, but lost it when a computer blew itself up.

    If anyone has it - it would be great to read it again.

    Steve
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  • Cheers Andrew, brilliant to read it again, the way he handles the "objections" is top notch.

    Steve
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  • Profile picture of the author MyNiches
    Awesome, thanks for the shares on this thread. Saving that image.
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  • Profile picture of the author staceythewriter
    "A good advertisement is one which sells the product without drawing attention to itself." David Ogilvy
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    Stacey Mathis
    Stacey Mathis Copywriting
    The Copywriter's Highway to Success
    http://www.staceythewriter.com
    Twitter: @staceythewriter

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  • Profile picture of the author Marvin Johnston
    I was introduced to one of my favorites in this forum:

    http://www.warriorforum.com/copywrit...opywriter.html

    I must have read it a hundred times .

    Marvin
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  • Profile picture of the author Elamros
    First time that I heard about David Ogilvy. Newbie here. Another man to follow (read or listen to his works, I mean). Very wise insights, I wished he could speak faster though, but nevertheless, I am now a fan.
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