What do you recommend?

by Hani D

Posted: 13 years ago 11 replies

COPY WRITING

What is the best for a WSO, writing a long sales copy or creating a sales video?
I appreciate your answers. Thanks.

#recommend

connorbringas 13 years ago

Combination of both-video testimonials works wonders
- [ 1 ] Thanks
- 1 reply
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- Hani D 13 years ago
  
  Thank you, I appreciate your answer, but as Brendon Burchard said, you must use a sales video.
  
  He always uses video on his sales page, so I want to decide, only a sales video or only a long sales letter.
  
  Originally Posted by connorbringas
  
  Combination of both-video testimonials works wonders
  
  Thanks
  
  1 reply
  
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  SoCalMarketing 13 years ago
  
  Originally Posted by Profit Wizard
  
  He always uses video on his sales page, so I want to decide, only a sales video or only a long sales letter.
  
  Just out of curiosity.. why do have to choose one or the other? seems like you are fairly committed to that position.
  
  Thanks
  
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Pusateri 13 years ago

Originally Posted by Profit Wizard

writing a long sales copy or

(leave it alone...just leave it alone...my hair! what happened to my hair?! where did it go? yes, jello sounds nice...thank you, nurse...)
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- angiecolee 13 years ago
  
  Originally Posted by Pusateri
  
  (leave it alone...just leave it alone...my hair! what happened to my hair?! where did it go? yes, jello sounds nice...thank you, nurse...)
  
  I laugh-snorted at my desk. We're talking full on Urkel. Thanks for that LOL.
  
  Thanks
  
  1 reply
  
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  Pusateri 13 years ago
  
  Originally Posted by angiecolee
  
  I laugh-snorted at my desk. We're talking full on Urkel. Thanks for that LOL.
  
  Happy my delicate condition benefits someone. I'm doing much better since they upped my Copiecil dosage. Tomorrow we go to the zoo. I like the zoo. So many monkey!
  
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CharismaticMannequin 13 years ago

Whichever performs better?

And if you're going to use a video, don't make it one of those long boring ones. Make it short, snappy and to the point - just like copy should be.

Ben.
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Austin80ss 13 years ago

You can add short Video 1.5-3 min then add good description with key points and bunch of numbers.
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- Jeremey 13 years ago
  
  A combination SHORT (no longer than 90 seconds) email at the top of your WSO, then a long form sales letter that easily moves from point to point without irrelevant graphics, arrows, or dollar bill graphics interrupting the flow of your copy. Testimonials throughout, and if you want another video later in your WSO, keep it info-rich and no longer than 2-3 minutes.
  
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  Is Your Copy Jumpin', Jack?
  
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eugenedm 13 years ago

I recommend that you test both while long sales copy could convert better in some industries, the video is very visual to way to show people what you're selling. Install a Google analytics conversion tool and test your pages.
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Hani D 13 years ago

Thank you all, I really appreciate your advice, you are awesome people.
- Thanks
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