TEDx Talk on Copywriting

9 replies
Not sure if this was shared before...
Declaring the War on Bland - Copywriting for Humans...

#copywriting #talk #tedx
  • Profile picture of the author Chriswrighto
    Thanks for posting this Sidney.

    I took a lot from this speech.

    It is interesting to see a 6 step process to creating a great copy, I wonder how many people follow a process rather than just writing?

    Chris
    Signature

    Wealthcopywriter.com :)

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  • Profile picture of the author Jesse Helms
    Thanks for posting this! Somehow missed it was cool seeing the process laid out like that! Id "thank" ya but I dont have a button to do it!
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  • Profile picture of the author Romina82
    Thanks for posting this. I got a lot of ideas just from watching it.
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  • Profile picture of the author bookreviewguy
    Thanks dude!!!
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  • Profile picture of the author DanSharp
    Her point about "don't just say you offer great service" is good. Too many businesses say "our unique selling point is our top notch quality and wonderful service with a money-back guarantee..." yeah, you and everybody else on your block!
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  • Profile picture of the author TerryX
    great video, loved it
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  • Profile picture of the author Ara stephen
    Good video . Nice share
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  • Profile picture of the author thedanbrown
    Never seen this before. Interesting that TED has a talk on copywriting. Pretty awesome if you think about it considering that it wasn't long ago that people dismissed this type of direct response writing as sleezy or not worth the money...
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    • Profile picture of the author The Copy Warriors
      Originally Posted by thedanbrown View Post

      Never seen this before. Interesting that TED has a talk on copywriting. Pretty awesome if you think about it considering that it wasn't long ago that people dismissed this type of direct response writing as sleezy or not worth the money...
      To be fair, this is a Ted X talk, a local Ted spinoff that typically has lower barriers to entry than a true Ted talk. I have a couple friends who have done these things. It's not really that high profile, but if you can get in to talk at one, that's obviously an incredible high-leverage opportunity to market yourself to a large group of people, including many business owners.
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