So there's copywriting.
There's selling. In person, face to face, over the phone, infomercials, etc.
They all come down to one thing: The Art of Persuasion
My question is, they're all very similar, but curious how much of a carryover they all have.
If you're a good copywriter, would it be fairly straightforward to transition to an in-person/over-the-phone/infomercial salesman?
And the other way around. If you're a good in-person seller / persuader, how easy would it be to get into writing copy?
And finally, if someone were to master the art of persuasion (on a general level AND a sales level, everyday interactions, getting desired results from people, etc), how easy would it be to transition into a rockstar copywriter?
For example I look at a professional salesman. I'm not talking the stereotypical sleezy one, I'm talking a PROFESSIONAL SALESMAN. Genuine, results-oriented, providing solutions to people. Knowing the process, the breakdown, mastering the call to action, closing real sales, providing top service, over delivering, I'm talking the salesman who dominates. A guy who UNDERSTANDS the system, and KNOWS what it takes. A skilled professional.
If this guy wanted to start getting into writing copy, would it come natural to him? What would he need to learn and sharpen in order to become successful in copywriting? Would he need to get familiar and develop things like writing styles, formats, layouts? Keep in mind he is a salesman who's in the KNOW with things like emotional triggers, logical reasons to buy, actually CLOSING the sale and not just selling the customer, etc.
Looking forward to hearing opinions.