How to sell expensive physical products online?
We are working on improving our brand image, building landing page and etc, but what about the sales funnel? I was thinking of creating a blog stuffed with keywords (that people search), rank it and make it appear on Google. Then through informative and entertaining content (image/video) direct them to sales page..
Any thoughts? It is kind of different (I guess?) since it is not an information product, so you can't have (upsell items and etc).