long time lurker, first time poster here.
I'm wondering if you could help me with something..
My question is, does it benefit an e-commerce site to be responsive nowadays?
I ask this question because today we had an expert come in and assess our business/ website. I agreed with him on everything apart from one point, that being that we need our site to be responsive.
My thoughts on the subject is that responsive themes are somewhat of an unnecessary gimmick, tacked on by developers as an extra selling point. Sure, they had there time when mobiles couldn't handle the full web experience, but that isn't the case any more.
I much prefer the full web experience when I'm on my phone, nothing infuriates me more than a site forcing their crappy mobile equivalent on me (I'm looking at you eBay).
But, that's just me. Am I missing the point here? Can anybody enlighten me?