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Does anyone have the solution to this problem?

by TheBigBee
14 replies
Hello,

I am looking for a solution that will allow me to auto un-subscribe LEADS from a list after they have purchased and automatically add them as BUYERS to another list. What combination of tools is best for this? I would hate to hound buyers with non buyer offers and also want to avoid having to manually remove buyers from the non buyers' list.

Any advice? Thanks!
#problem #solution
  • Profile picture of the author aseltz
    What tools/services are you using for email?

    I use Aweber and they have list automation tools. I created a customer list and integrated an automatic sign-up when when someone purchases. Then, I setup an Aweber automation rule that unsubscribes people from a prospect list once they become a customer.

    Other email services have similar tools.

    Andrew
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  • Profile picture of the author jon5857
    What auto responder are you using.
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  • Profile picture of the author TheBigBee
    Originally Posted by aseltz View Post

    What tools/services are you using for email?

    I use Aweber and they have list automation tools. I created a customer list and integrated an automatic sign-up when when someone purchases. Then, I setup an Aweber automation rule that unsubscribes people from a prospect list once they become a customer.

    Other email services have similar tools.

    Andrew
    I've been using MailChimp for years... Now before you laugh at me just know it was something I was comfortable with from my B2B days and didn't want "learning another email responder" to be a false barrier to just taking action. Rather build list now and figure out how to build the plane on the way up... lol

    That said, how does Aweber know if someone buys something?

    Originally Posted by jon5857 View Post

    What auto responder are you using.
    MailChimp...
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    • Profile picture of the author aseltz
      Originally Posted by TheBigBee View Post

      ...That said, how does Aweber know if someone buys something?
      (
      My shopping cart (JVZoo) has a mailing list integration option that connects to my Aweber account. Then, when I add a new product, I can select an email list from a dropdown on the product setup page.

      When I created the integration with JVZoo and Aweber, I clicked a link in the shopping cart setup for email integration. That popped up a page from Aweber asking me to enter my user name and password to confirm the integration request. Once I did, the accounts were connected and I just have to pick an email list from the dropdown menu now.

      The automation rules for unsubscribing happen inside Aweber.

      Lots of shopping carts integrate with Mailchimp. I don't know their backend tools, but imagine there has to be some kind of list automation tools available.

      Andrew
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  • Profile picture of the author Joe Ray
    Your email marketing service should be able to handle this for you and it should be easy to set up.

    If not, you can have a simple custom software developed for this. It's not complicated to develop one. It only takes a couple of hours, so it shouldn't be expensive.
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    • Profile picture of the author TheBigBee
      That was my first thought. As I went down the rabbit hole I started to have too much fun designing workflows and such!

      I could build and elegant "in house solution" by building my own sales / download pages while using a combo of PayPal + MailChimp API's to define and initiate rules. However, my business is simply not mature enough to make that investment make sense...

      Not at this point anyway...

      Seems like the buyer form + Aweber thing may be most viable (for now), if I can wrap my head around it quickly enough...


      Originally Posted by Joe Ray View Post

      Your email marketing service should be able to handle this for you and it should be easy to set up.

      If not, you can have a simple custom software developed for this. It's not complicated to develop one. It only takes a couple of hours, so it shouldn't be expensive.
      Signature
      FILL IN THE BLANKS!
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      • Profile picture of the author Joe Ray
        Originally Posted by TheBigBee View Post

        That was my first thought. As I went down the rabbit hole I started to have too much fun designing workflows and such!

        I could build and elegant "in house solution" by building my own sales / download pages while using a combo of PayPal + MailChimp API's to define and initiate rules. However, my business is simply not mature enough to make that investment make sense...

        Not at this point anyway...

        Seems like the buyer form + Aweber thing may be most viable (for now), if I can wrap my head around it quickly enough...
        Yeah, sounds like switching to Aweber is your best bet. I always develop my own solutions, so I don't know how Awaber works. But, I assume they have a function for this. Actually, I am surprised MainChimp doesn't have this function.

        Btw: when I write simple code for myself for this kind of stuff , I don't always go for the "elegant" solution. I do it "quick and dirty".

        In your case, if you can output a file everyday with the list of the buyers for that day, you can have a simple desktop app that sorts out and updates all your lists accordingly and outputs the new, updated lists. That's it. Done. All happens in a folder on your desktop automatically. You don't need to mess with APIs. That's how I would do it.
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        • Profile picture of the author TheBigBee
          You operate way above my pay grade my friend. Way above my skill level. I have designed commercially viable B2B apps that have generated business.

          However, the problem is, I personally can't get past coding "Hello World." So, I guess I'm incapable of coding quick and dirty... lol... I'm always thinking "elegant."

          I'm like .0000001% (in terms of net worth) of the CEO of AirBNB. Like him, I can design the crap out of software but cannot code a single lick. lol.

          So, I guess I'll be taking this post and getting some help ginning up some quick and dirty! Thanks for sharing!

          Originally Posted by Joe Ray View Post

          Yeah, sounds like switching to Aweber is your best bet. I always develop my own solutions, so I don't know how Awaber works. But, I assume they have a function for this. Actually, I am surprised MainChimp doesn't have this function.

          Btw: when I write simple code for myself for this kind of stuff , I don't always go for the "elegant" solution. I do it "quick and dirty".

          In your case, if you can output a file everyday with the list of the buyers for that day, you can have a simple desktop app that sorts out and updates all your lists accordingly and outputs the new, updated lists. That's it. Done. All happens in a folder on your desktop automatically. You don't need to mess with APIs. That's how I would do it.
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  • Profile picture of the author PBScott
    Although there are more complicated and more elegant ways to do this, a simple way would be to have your thank you page send an e-mail to a separate account where you build up your buyer list. Have it send a thank you to the customer and BCC it to your other e-mail. This can be done with some common javascript code on the internet.

    Then you would need a way to subtract that from your original list. Something which could be built in access might work if you don't have another solution. I would imagine you could take your contact list from the Thank You e-mails and just copy the column into a sequential search and replace.

    This will all take some very basic programming knowledge, but it is not complicated stuff.
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  • Profile picture of the author Paulo Ribeiro
    Hi,
    i dont know what is the autoresponder that you use, but for example the cheapest one like mailerlite allows you to Move, copy or delete subscribers between lists. Even it the free plan (up to 1000 subscribers) that is allowed.
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  • Profile picture of the author agmccall
    it is a simple rule set up in your autoresponder. no coding skills are needed. just check the support of whatever service you are using. it should take about 1 minute to set up

    al
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  • Profile picture of the author Opsondell
    Aweber is the best tool for that.
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  • Profile picture of the author JohnMcCabe
    Originally Posted by TheBigBee View Post

    That said, how does Aweber know if someone buys something?
    Originally Posted by PBScott View Post

    Although there are more complicated and more elegant ways to do this, a simple way would be to have your thank you page send an e-mail to a separate account where you build up your buyer list. Have it send a thank you to the customer and BCC it to your other e-mail. This can be done with some common javascript code on the internet.

    Then you would need a way to subtract that from your original list. Something which could be built in access might work if you don't have another solution. I would imagine you could take your contact list from the Thank You e-mails and just copy the column into a sequential search and replace.

    This will all take some very basic programming knowledge, but it is not complicated stuff.
    Pretty much all the solutions I've looked at work on a simple ITTT (If This Then That) logic.

    The buyer's address is added to the buyers list in the email service. You could do this with a simple registration form on the download page (make sure you disclose that they'll also get future promotions) or by having the payment processor send an email to a subscribe address for the buyers list.

    Once added, a routine in the ESP's software checks to see if the same email address shows up on the prospect list, and if it does, removes it.
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  • Profile picture of the author thatkeywordguy
    The solution all depends on which shopping cart you're using. Or, more precisely, where do you buyers end up, after the sale is complete?

    You would need to have some sort of script talk to the API after the sale is done.

    There are various wordpress plugins and stuff that do this.
    Sometimes, the shopping cart plugins come with Aweber/MailChimp API code built-in.

    So everything depends on your existing checkout process.
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